Daastan-E-Ishq,the tragedy of Heer Ranjha grabs viewers attention

Beautifully performed the character of Heer by Sabiha Zia in the play Daastan-e-Ishq adopted by Zarqa Naz

Karachi(Cliff News)The cast and crew of “Daastan-E-Ishq” walked the Red Carpet at the premiere of their much-awaited theatrical play at Arts Council.The play was well-attended and received by stars, media representatives and socialites attending the premiere with rave comments about the stellar performance given by the actors, and the tight-knit plot and storyline based on the popular tragic events of Heer Ranjha. Adding to the charm of the play they felt, was its brilliant music and strong narration.It may be noted that Daastan-E-Ishq had been previously performed for the British High Commission in a private show and had received much appreciation and applause, owing to which the organisers decided to offer it commercially for larger audiences and perform the play for public for ten consecutive nights.The famous love story of Heer Ranjha, originally written by Waris Shah, has this time been adapted and written by Zarqa Naz, and based on the script by Kaifi Azmi, who has renamed the story for enactment as DAASTAN-E-ISHQ. The play has been flavoured with our traditions and live music and depicts the popular folklore surrounding Heer and Ranjha who meet at a wedding and fall in love at first sight. Love blooms, but catastrophe strikes in the shape of the evil uncle Qaido, who is determined to thwart their romance.The fabulous performance by the cast Umair Rafiq as Ranjha, Sabiha Zia as Heer, and the antagonist Sameer Hussain as Qaido, narration by Akbar Ladhani as Raavi, executed in collaboration with Green Eye Production, and directed by Zarqa Naz took the audience on a historical journey to the Punjab.

Daastan-e-Ishq, flavored with our tradition and live music with amazing acts in a narration form by Akbar Ladhani

Speaking on this occasion, Umair Rafiq of Green Eye Production, an entertainment house for theatre, films and TV the primary aim of which is to promote theatrical culture, said, “I want to makemy country proud by becoming a trend-setter and promoting our traditions, content, culture, and its people, not just within the country, but abroad as well.”DAASTAN-E-ISHQ’s television media partner is HUM Network Ltd, print partner is Express, radio partner is FM 89, travel partners are Careem and Green Air, ticketing partner is Bookitnow.pk and mall partner is Atrium mall.The premiere event and PR of the play is being handled by STARLINKS PR and Events.The play will be running for public at Arts Council Auditorium, Karachi from June 29 till July 8. Tickets are available at Atrium Mall, and also online.

The cast of Daastan-e-Ishq receiving a standing ovation from the audience

TCF-Careem campaign concludes positively for the cause of education

TCF and Careem

Karachi(Cliff News)Marking the successful conclusion of Careem’s TCF car type campaign, The Citizens Foundation (TCF) received a cheque of PKR 6.6 million from Careem in a small ceremony at Careem House on Tuesday.These funds will help TCF run the operations of almost 3 schools for an entire year.The cheque was presented by Careem’sManaging Director, Mr. Junaid Iqbal and received by the Director of The Citizen Foundation, Mrs. Bushra Afzal.The campaign was launched by Careemin Ramadan 2018 in an effort to support TCF’s mission of educating the less privileged children of Pakistan. The donated amount will help TCF get more children from impoverished communities into schools. During the entire holy month, a separate car type was created by TCF’s name. Passengers who selected the TCF car type paid Rs. 20 above the regular GO+ fare to raise funds for the cause of education. Careem’s MD, Junaid Iqbal, pledged to match the amount collected and maximize the donations.“Careem has been a really supportive partner in TCF’s journey of making education more accessible for Pakistan’s children. With Careem’s reach in the masses they cater to, it was a great idea to introduce this car type and bring greater awareness among people about TCF’s work. The small donation for Rs. 20 allowed many more people to contribute their bit to education for the less privileged. We remain ever grateful for this kind gesture and look forward to our continued collaboration for a better Pakistan,” said Director of TCF, Mrs. Bushra Afzal.Careem plans to continue its partnership with TCF and together the two organizations aim to come up with similar meaningful ways to createawareness among people as well as to raise funds for those in need.“As a company from the region, Careemis dedicated to simplifying the lives of our citizens. We remain committed to giving back to all communities in Pakistan– especially our underprivileged youth who should be in schools and not on the streets. We felt the urgency to act and we are immensely proud to be working with a professionally managed organization like TCF.There is absolute faith in the way they are making quality education available for the less privileged children and the transparent way in which they manage their funds. We would like to enable more donation opportunities that will allow TCF to build more schools, hire qualified teachers and ensure our children receive the best education possible,” said CEO of Careem, Junaid Iqbal.A similar partnership between TCF and Careem last year helped raise PKR1.9 million, which contributed to the education of all the students enrolled in one TCF school for an entire year. The initiative helped in putting more children to school and became a great part of TCF’s education movement. Careem is committed to being more than just a service, and promises to build a better Pakistan by playing its role in making education available for everyone

About TCF:

 The Citizens Foundation (TCF) is a non-profit organization set up in 1995 by a group of citizens who wanted to bring about positive social change through education. Today, TCF is one of Pakistan’s leading organizations in the field of education for the less privileged. The TCF model is providing quality education to 220,000 children through almost 1,482 purpose-built school units located in the heart of Pakistan’s urban slums and rural communities.  The organization ensures that girls represent nearly 50% of overall student enrolment. To magnify its impact, improve enrolment and quality of education, TCF is now adopting Government schools across Pakistan.

About Careem: 

Careem is the region’s leading ride hailing service with a mission to provide reliable mode of transportation and create millions of jobs. It is an online platform that connects ride seekers to independent service providers. Established in July 2012, Careem’snetwork is widespread in almost 100 cities across 14 countries in the broader Middle East, including North Africa, Turkey and Pakistan. Operating in Pakistan since March 2016, Careem’snetwork is spread across 15 cities in Pakistan and growing.




HUAWEI Y7 Prime is become Pakistan’s best selling Smartphone ever


Lahore(Cliff News) One in four consumers all over Pakistan chose HUAWEI Y7 Prime 2018 in the USD 100/- to USD 200/- segment. This was claimed by the GfK report for May 2018, making it Pakistan’s most loved smartphone. The device was launched in April as a perfect choice for youngsters looking to experience flagship Huaweifeatures for an amazing price.Featuring a 5.99” HUAWEI FullViewDisplay with a stylish feel, the device is built for young photography enthusiasts with a 13MP+2MP dual rear camera powered by a superfast Octa-core chipset, 3GB RAM and 32GB ROM. With hardware and in-built features that most high-end smartphones have, the HUAWEI Y7 Prime 2018 became the device of choice for many not looking to spend big.The GfK report also highlights how HUAWEI Mate 10 lite is the most preferred mid-range device in Pakistan. Having been launched in November 2017, it has stayed on the top spot for the last six months.“This is an exciting time for us in the local market, because we can feel Pakistan’s love towards our innovative device offerings,” said Blueking Wang, Manager, Huawei Consumer Business Group. “This love and fan-following motivates us to introduce even better, more competitively-priced devices during the second half of 2018. We are now well in-line to become Pakistan’s top smartphone brand before the year ends.”Another distinction in the research report by GfK showcases how Huawei is now just 0.9% shy of the top spot in Pakistan. With new smartphone ranges planned for release in H2 2018, Huawei is gaining momentum to become Pakistan’s No.1 smartphone brand.GfK is the trusted source of relevant market and consumer information that delivers vital global insights matched with local market intelligence from more than 100 countries.

About Huawei Consumer Business Group

HUAWEI Consumer Business Group (CBG) is one of HUAWEI’s three business groups, providing a range of products including mobile phones, wearables, tablets and laptops. Huawei’s products and services are available in more than 170 countries, and are used by a third of the world’s population, ranking third in the world in mobile phone shipments in 2016.Year-on-year growth was reflected in HUAWEI’s rise as a globally recognized premium brand. In 2017, HUAWEI was ranked 49th on BrandZ’s Top 100 Most Valuable Global Brands, 88th in Forbes World’s Most Valuable Brands and 40thon the Brand Finance Global 500 Most Valuable Brands lists. In this year’s Fortune 500, Huawei climbed up the list to the 83rd place from the 129th of last year with a revenue of USD 78.51 billion, making the top global 100 for the first time.As a leading technology company, Huawei invests a significant amount of its annual sales revenue to research and development efforts, and has established 15 research centers around the world. Among these facilities is the HUAWEI Aesthetics Research Center in Paris. Huawei’s newest R&D center is the Max Berek Innovation Lab in Wetzler, Germany, where Huawei and Leica are jointly researching technologies to improve mobile device camera.



Filmwala Pictures officially released 1st teaser of “Load Wedding”

Karachi (Cliff News) The creator of the mega hits “Na Maloom Afraad series” and “Actor In Law”, Filmwala Picturesrevealed only a few pictures of its new creation Load Wedding last month whichtook the Social media by storm.Finally, the anticipated movie’s first teaseris out and has created waves everywhere.The teaser is so captivating that it leaves the audience yearning for more. Fahad Mustafa and Mehwish Hayat share an amazing chemistry together. The teasergives some real Desi Vibes. It starts with the dialogue “Ammijee Shaadi Kerni Hai Mujhe, Viah Karade Mera” which is eloquently delivered by Fahad Mustafa. The teaser clearly showcases wedding dhamaka along with a rollercoaster of emotions. The background score of the teaser is upbeat and totally desi giving a major shadi feel. The music of the film is done by the music maestro Shani Arshad. The crackerjack couple is once again showing its momentum by its impeccable performance along with the remaining cast of the film.Starring Fahad Mustafa, Mehwish Hayat, Samina Ahmed, Faiza Hasan, Noor Ul Hasan, Qaiser Piya, Anjum Habib and Ghazala Butt, Load Wedding is a social comedy film/ family drama directed by the extremely talented director Nabeel Qureshi and produced by one of the best producers in Pakistan Fizza Ali Meerza.The teaser concludes with a message “A reason to live, love and dance this Eid-ul-Azha” and completely justifies the hashtag used by the film makers’ #BariEidKiBariFilm. Audience’s expectations have reached the zenith after this teaser and people keenly wait for this film to hit the cinemas.

About FIlmwala Pictures:

Filmwala Pictures is a one of the biggest Pakistani Film Production Company founded by Fizza Ali Meerza who has proven to be a pioneer in the film business and contributed immensely in the revival of the Pakistani Film industry. The dream team of Fizza Ali Meerzaalong with Nabeel Quershi; director and co-writer, have managed to give back to back block buster hits since 2014.Filmwala Pictures acknowledges films as a medium, as a tool to change, hence they aim to create entertaining films on a good scale that showcases the problems faced by our people at a grass root level while also giving a positive message for the society.


Dolmen Mall narrates stories of tradition,culture and gifting

5.Dolmen Family Narrates Stories of Tradition, Culture and Gifting

Karachi(Cliff News)Dolmen Mall has a prestigious image when it comes to celebrating festivities throughout the year. This Ramadan, Dolmen Mall brought the community together to revel happiness, accomplishment, values, emotions, love and togetherness, all under one roof to create a positive social change.In collaboration with top-notch brands Khaadi, BabyShop, OUP, McDonalds and Sindbads, the Dolmen Family shared pre-Eid smiles with 70 high achieving students from The Citizen’s Foundation (TCF) an initiative of Dolmen Cares. The recreational and educational trip around the mall with celebrities like AsaadAhmed, Kashmir Band and volunteers of participating brands spread smiles on the faces of TCF students who achieved top scores last academic year.  The student’s academic resolve was rewarded through an ‘on the house’ shopping spree for their Eid outfits, iftaar, surprise gifts and fun time at Sindbad’s.Throughout Ramadan, Dolmen mall was tastefully embellished to reflect the culture, tradition and festivities with a special Eid Bazaar, tantalizing iftaar and sehri deals and hosted the coveted Dolmen Eidi that gifted Eid baskets to shopping winners of daily draws during Ramadan shopping at Dolmen.Additionally, a unique collaboration with Karachi Chefs at Home (KCH); a popular women centric Facebook group encouraged participation in a “Eid Ki Mithaas” contest. Delicacies prepared by more than 50 passionate home based chefs from all over Karachi, prepared desserts at home and brought them to the jury at the mall’s food court where they were judged on presentation, taste and creative use of ingredients. While the winners received Grand Eidi Baskets, all the delicacies in Eid ki Mithaas baskets and platters were distributed to mall management and brand partner stores a day before Eid to show gratitude for the immense hospitality and effort throughout Ramadan at Dolmen.Naureen A Khan, General Manager Marketing, Dolmen Mall stated: “The feeling is always prodigious when you become the reason for someone’s joy. We feel honored with the overwhelming customer response this Ramadan. At Dolmen, our aim is to celebrate love and harmony throughout the year but it is an immense triumph of Dolmen Family to make people have ‘Ramadan at Dolmen’ memories etched in their hearts”

3.Dolmen Family Narrates Stories of Tradition, Culture and Gifting


6 Millon Children’s are out of school in financial year 2017-18

A Brief Report by Bilquis Rehman and Kashif Bajeer

Despite allocating Rs21 billion to education department, this financial year in 2017-18, more than 60 lac children’s are out school , and 5483 schools are closed out of 45,555 in Sindh.Instead of announcing emergency in education and receiving the lion’s share of the overall provincial budget, education in Sindh has not shown any improvement. The number of out of school children, drop-out students and levels of learning of school-going children still show no progress. The missing facilities specially water, sanitation and hygiene issues are multiplying with each passing day causing great problems for school going children.Child Rights Movement Sindh ,Civil Society Support Programme and council for the participatory development has launched a Child Rights Situation analysis report today at Karachi.Instead of allocating billions of rupees for development and non-development budget, the condition of children in Sindh remains stagnant. According to Sindh Finance department, Rs869.1 billion were allocated for the financial year 2016-17 sparing Rs225 billion for Annual Development Programs, but Sindh like other sectors has not shown any improvement in child related projects and initiatives.

Child Labour Survey

The seriousness of the government can be gauged from   it has allocated Rs54 million to conduct “Child Labour Survey” in the province to ascertain the actual status of children involved in labour in Sindh, but failed to utilized even single penny in 2016-17.  The progress report of Finance Department, Government of Sindh revealed that Rs13 million were released and ministry of labour department was supposed to initiate the survey, but all in vain.The representatives of incumbent government in the province has been promising for last nine years to conduct the survey about street as well as runaway children, but it also could not see light of the day.In budget books for year 2016-17, the provincial government also kept   Rs314 million for establishment and strengthening of “DarulAtfal and Rehabilitation of Street Children Through Civil Society Organizations in Korangi”. This scheme falls under the domain of Social Welfare Department. The books revealed that out of the total amount allocated for the purpose, the government had to utilize Rs7.5 million, but I could only spend Rs0.157 million.  Similarly, government had to establish DarulAman at Mirpurkhas and Jacobabad districts with total estimated cost Rs89 million. In this regard, Rs1.5 million were also released, but status of the utilization stands at Rs0.7million. The government in last year budget had also devised a plan to strengthen and update existing rehabilitation center for physically handicapped children throughout Sindh.  The scheme that comes in the remit of social welfare department was also approved with a total cost of Rs199 million and Rs57 million were supposed to spend in 2016-17, but it only utilized Rs8 million. The schemes are in doldrums. The construction of boundary wall of rehabilitation center for handicapped children at SBA and DarulAtfal, Hyderabad and rehabilitation center for multiple handicapped children at Naushero Feroze and KamberShahdadkot were among other schemes which could not be initiated.In last year, budget, government also approved a scheme “Baby Care Centers” three in Karachi and one each at divisional headquarters in Sindh including Hyderabad, Mirpurkhas, Sukkar and Larkana. It was part of Women Development Department. In this respect a total Rs95 million were allocated for this scheme sparing Rs45 million to be utilized in 2016-17 on it, but only government used Rs1.1 million on it. The schemes are now lying idle. Women development department is among other neglected departments in Sindh government where meager budget is allocated. The example can be quoted here that a total development budget of this department was not more than Rs426 million.

Nutrition Support Program

Similarly, the government had earmarked Rs3000 million for “Nutrition Support Program” and it had to spend Rs1000 million in financial year 2016-17, but unfortunately, not a single penny was released and utilized. According to concerned officials, the scheme was un-approved and there were technical reasons which delayed in spending the funds. The overall goal of the Nutrition Support Program Sindh (NSP) is to improve the nutritional status of male and female children under five years and that of pregnant and lactating women, with a priority focus on malnourished amongst the poor and other disadvantaged, including women, the girl-child, children with disabilities, ethnic and religious minorities, and socially marginalized occupational and settler groups in nine districts of Sindh province.


Pakistan is facing tremendous challenges in the education sector, with 25 million children not attending schools at all. Official record shows that this figure has remained mostly unchanged since 2005 educational experts are of the opinion that come December 31, 2015, Pakistan would have missed each one of its Sustainable Development Goals (MDGs) to achieve universal primary school access, improve retention in school and increase adult literacy.Pakistan Social and Living Standards Measurement Survey 2013-14, Pakistan’s progress on the education front has been severely lagging.Sindh and Balochistan are home to the highest proportion of out-of-school children. As many as 66% of children in Balochistan and 51% in Sindh are out of school, followed by Punjab and K-P with 47% and 34% out-of-school children respectively. In the Federally Administered Tribal areas Areas (FATA), 62% are out of school, while in Gilgit-Baltistan 48% are are out of school. Some 43% of such children live in Azad Jammu and Kashmir.Instead of announcing emergency in education and receiving the lion’s share of the overall provincial budget, education in Sindh has not shown any improvement. The number of out of school children, drop-out students and levels of learning of school-going children still show no progress. The missing facilities specially water, sanitation and hygiene issues are multiplying with each passing day causing great problems for school going children.According to budget papers, the government had kept Rs17 billion in annual development program in 2016-17 and this amount has now been increased to Rs21 billion this year (2017-18), which include Rs11 billion for schools, Rs5 billion for colleges and Rs3.6 billion for boards and universities.  The assessment report of year 2016-17 released by Finance Department, Government of Sindh revealed 0% utilisation of 346 schemes’ funds in the education and health departments in the last nine months.

Closed schools

The unconfirmed report pouring in suggested that more than 7000 schools are lying idle in entire province. But officials figure released by education department said there are 5,384 closed schools in the province.  During a recent meeting at CM House, officials however informed that following the ‘education emergency declared by government in the province, around 1,461 schools have been reopened.

Missing facilities

Officials point out that the closed schools lacked complete infrastructure, furniture and other necessary facilities. Education minister once acknowledging failure on the part of his department said “Even if 50% of the budgetary allocations [for development, repair and maintenance] are fairly spent, no school [in Sindh] will have remained without roof and boundary walls,” education minister said.According to provincial government survey 22 per cent primary schools have no building, 86 per cent lack electricity, 46 per cent have no latrine and there is no provision of drinking water in 51 present of schools.In Sindh there are a total 11.9 million children between the ages of five and 16, of which 6.66 million are out of school. It summarized that 55.6% of the province’s children are out of school.   The dropout rate at primary levels was 12.6% between 2014 and 2015 and every year it is reduced by 3%. In 2016-17 there were 45,555 schools in the province, of which 42,383 are viable and 3172 nonviable. According to official data released by education department, overall enrolment in 2015-16 was 4,145,219, which was increased to 4,229,128 in 2016-17. This shows a difference of 83,909 or a 2% increase. While the enrolment rate increased, the number of teachers decreased, as in 2015-16 there were 156,216 teachers employed, which reduced to 150,787 in 2016-17. The 5,429 teachers retired or resigned due to the implementation of the biometric attendance system.Despite chief minister’s directives, the education department has not yet selected 15,000 primary and 1000 secondary and higher secondary schools to be designated as model schools in the province where government ought to provide missing facilities.Government claimed that the enrolment target for primary education was fixed at 77% against which 65% has been achieved. The enrolment target for middle schools was set at 45% and 35% has been achieved, while the target for secondary education was fixed at 35% and 25% was achieved. Education Minister Dahar said that most school buildings in the province are in a dilapidated condition and therefore dangerous. The recent rain further damaged the structures, he said, adding that a survey of damaged and dangerous school buildings was conducted by the education works department in September, soon after the rain, in which 6,157 buildings were deemed damaged or dangerous.  “Around Rs17.28 billion is required to repair or reconstruct the buildings,” the education minister said.The government must improve the quality education by appointing teachers on merit, bringing reforms in education curriculum and fulfilling the missing facilities, which is the main reason of drop out of schools.

Health related budget for children

In health sector, the government has also earmarked Rs422 million for strengthening and improvement of National Institute of Child Health (NICH), Karachi, which is the only largest child hospital in public sector in Sindh. This schemes continues for last a few years and government has only spent Rs7.2 million on it. The seriousness of government can have measured from the fact that there are only 15 ventilators in the hospitals rest of children in critical condition are referred to private hospitals where people are compelled to bear heavy cost ranging from Rs20,000 to Rs40,000 per day.There is also budget provision for establishment of Child Health Care Institute, Sukkur. The government has to start the construction this year of out of a total Rs162 million, nothing has been released and utilized.

Child Survival Program in Sindh

Despite government’s tall claims, the ongoing human tragedy deaths of children in Sindh speciallyTharparkar shows no sign of abating. There is no lack of fund, lack of will on the part of concerned authorities and officials are contributing factors behind unabated deaths of minors. The government has launched Child Survival Program in Sindh with estimated cost of Rs59 million which aims at supporting health interventions to help end premature birth of child and maternal deaths. Under this program government has also to focus on increasing coverage and utilization of high-quality reproductive, maternal, newborn and child health interventions at household, community and health facility levels. But these objectives seem to be a distant dream seemingly because government does not look serious in achieving the same.

Maternal Neonatal Child Health Program in Sindh (MNCH)

This program is originally designed to improve service delivery mechanism for reducing preventable diseases. The vision of the strategic framework is “of a society where no family suffers the loss of a mother or newborn due to preventable or treatable causes”. The Framework pledges to ensure availability of high quality MNCH services to all, especially for the poor and the disadvantaged. The Framework aims to improve the accessibility of high quality and effective MNCH services for all, particularly the poor and the disadvantaged, through development and implementation of sustainable provincial and district programs. International Goals Pakistan is signatory to several international agreements regarding improving MNCH.  In budget for year 2016-17, the government had allocated Rs198 million, but could only spend Rs95 million amid the media reports of grave irregularities in the funds.

Maternity homes

In health department budget, there is provision to establish maternity homes in various areas of Karachi including PIB Colony, Soilder Bazar, Patel Para and Jahangir Road. In this respect, government has put a total Rs199 million of which Rs38 million has so far been utilized.A part from this, the government had to establish a separate Paeds cardiac unit at NIVCD, Karachi. According to budget books for the year 2016-17, health department allocated Rs1741 million for it, but this project is still in hangs and balance.  The record shows that finance department has also released Rs100 million with directives from chief minister to expedite the process to establish cardiac unit for children, but concern authorities are not serious to take it up.The construction of Mother and Child health Centers (MCHCs) have been planned in 2016-17 budget in various areas of Dadu district with estimated cost of Rs60 million. Nut not a single penny has so far been released and utilized for it.

Sindh Rights of Children to Free and Compulsory Education Bill 2013’

In 2013, Sindh became the first province to make a law providing free and compulsory education to all children between the ages of five and 16 years.Under ‘Sindh Rights of Children to Free and Compulsory Education Bill 2013’, Sindh once again took the lead in implementing Article 25-A of the Constitution, which ensures that education remains a fundamental right of every child.According to the law, all children whose parents cannot afford to pay for education, or have become victims of terrorism shall be enrolled for free in private schools.  Every private schools is bound to provide free-of-cost education to 10% of their actual strength of enrollment to underprivileged students.After the law every school has to constitute a management committee of government representatives, teachers and school principals to ensure that the policy is implemented. Both the school management and the parents can be fined or imprisoned if the law is not followed. Even after the passage of four years, this extra ordinary law is yet to implemented in Sindh. No one cares to implement on it and private schools bluntly violate this law.


Children are the most vulnerable segment of the society and there are host of issues confronted by them. Child labour, brick kiln bondage, domestic slavery, corporal punishment, trafficking, prostitution, sexual abuse and many other crimes against children are perpetuated every day due to the negligence of the state as well as poor enforcement of laws.The government allocates budgets, but its utilization is big challenge for it. There are a number of child related projects where “zero” pre cent amount has been utilized, which shows the government’s intention to resolve the children issues in Sindh. Every year hundreds of children die in Sindh, Kohistan, Katchho and other far flung areas in the province, but there is no proper plan with authorities to get rid of the situation. The education, health, social welfare department, home department are among other governments key departments where billions of rupees’ funds are allocated for the welfare of children, education and their health etc. But budget progress in 2016-17 shows that utilization of the is big issue. Though the government has declared “emergency” in two important sectors such as health and education, but it is confined to only announcement and papers.It has been witnessed in many cases that the concerned officials don’t not release funds in ten months of fiscal years and show the expenses in the end of every year, which cast doubt on the intention of people sitting in power corridors. In the end, the quality of education and health play key role in the development of society. There is dire need to utilize the funds and devise a mechanism to start accountably of it. Child Survival Program in Sindh, Health related budget for children, Nutrition support program are among other projects, which have not seen light of the day. Similarly, the government has failed to implement on law pertaining to children. Sindh Assembly took lead in passing “Child Marriage Law” in the province in April 2014 declaring marriage below the age of 18 punishable by law. Three years have passed since the Sindh Child Marriage Restraint Act, 2014 was passed but the Sindh government has yet to properly implement it.  In 2013, Sindh became the first province to make a law providing free and compulsory education to all children between the ages of five and 16 years, but no one implement on it. A part from this, there has been no progress in the adoption of laws meant for child rights in country as urged by UN committees and forums etc. The Juvenile Justice System Ordinance passed in 2000, no free legal aid has been provided to children in the jails. There is dire need for the awareness of parliamentarians and civilians on child rights. Among other things, there should be a task comprising parliamentarians and people from different walks of life to bring uniformity in the policies in Sindh on child rights.  More Remand Homes be built at district level.  government must devise a mechanism to provide any help on child rights. The office of Provincial ombudsman receives many complaints on child right violence by the parents or organization working on child rights. But there is no mechanism to provide any help on child rights violence. Even no fact finding or rehabilitation mechanism is available at ombudsman level. The ombudsman has to rely on the narratives of both the parties and or any documents available while no investigative mechanism is available.No new youth offender’s industrial units, remand home have been constructed to house the increasing number of youth offender. only old one remand house at Karachi is functioning. so necessary survey of jails may be carried out to ascertain the number of youth offenders and demand may be made to government to construct new YOIU, and remand homes as per the data compiled. Funds may be allocated for JJSO penal established in Bar Councils of Sindh.Some years back, the National Commission on Child Welfare and Development was handed over to the Ministry of Law, Justice & Parliamentary Affairs, in a bid to save it from being rendered defunct by the 18th Amendment. NCCWD is now under the Ministry of Human Rights, but has still not produced a national policy for child welfare and development, or any effective mechanisms for child protection.  The provincial as well as federal governments continue to rely on a colonial approach and are not interested in police reforms or training to implement best practices to protect children as required under international, national and provincial laws.

Child Marriages and Forced Conversion/Marriage

Child marriage bill has passed by Sindh Government in 2014 but after passing three years there has been no implementation has been seen. Like child labour it is going on the same way and girls are continuously in the trap of illiteracy, coercion and poverty because of this illogical custom. While Force Conversion of young hindu girls is on the peak, which still need serious attention by Government by punishing the culprits and also to implement law of child marriages.We demand Government for all above issues to be tackle immediately in the care taker setup and urge political parties to keep these issues in their party manifesto.


Frequent changes in policies discourage investment in Pakistan:Japanese Consul General



Karachi (Cliff News)More Japanese companies are interested
to invest in Pakistan in different sectors but are hesitant to because of frequent changes in investment and trade policies especially about taxation and tariffs.Continuity of economic policies is must to attract investors,especially foreign ones. The policies should sustain at least for ten years.Investors come with their long-term business plans and it becomes very disturbing for them in Pakistan when new taxes are suddenly levied or the existing ones are increased, Consul General of
Japan in Karachi Toshikazu Isomura said.He was talking to a group of journalists after inaugurating a mango
festival here at Beach Luxury Hotel.
The Japanese Government and the investors were also seriously
watching political developments in Pakistan and expected political
stability  after the scheduled general elections, which is vital for
sustained economic activities.
He informed that eighty three Japanese companies were operating
in Pakistan including  Toyota and Suzuki Motor companies. Of these
more thirty companies were in Karachi. Japanese dry milk producing
company Morinaga was setting up its plant in Punjab.He said that in Pakistan the yearly demand for vehicles was around 0.3 million. Of these, 0.2 million were being produced in Pakistan and
0.1 million were imported from Japan.   Whereas, Iran had big vehicle
market with around 0.9 million vehicles annual demand.To a question that the quality of cars being assembled in
Pakistan using Japanese spare parts did not match with those imported
from Japan, he said that more demand for vehicles in a country brings
better auto manufacturing or assembling companies/facilities leading
to better quality products at lower price.Japanese Consul General said his country could supply buses to
Pakistan for Green Line Bus project  in Karachi at lower price.  In
addition, he said, Pakistan would get spare parts and service for
these buses at low cost.To another  question, he said it was not Japan but Sindh Government which abandoned Karachi Circular Railway project to be executed under the umbrella of Japan International Cooperation Agency (JICA), which coordinates official development assistance.”Without informing us, former Sindh chief minister Syed MuradAli Shah announced to include KCR project in China-Pakistan Economic
Corridor,” he explained.Japanese Consul General praised Pakistani mangoes’ taste especially of Sindhri and Caunsa.
“Pakistani Sindhri and Chaunsa had big demand in Japan, “he remarked.Last year, 100 tones of Sindhri and Chaunsa were imported by Japan and this volume could  be increased to 500 tonnes if Pakistan government provided trade  incentives. Japan also imports good quantity of  mangoes from Iran. Pakistani mangoes could be their
better replacement, he said.Acting General Manager, Beach Luxury Hotel  Syed Kashif Rizvi,said that being king of fruits, mango has unique flavour, fragrance and health promoting qualities. It is widely used ingredient in different cuisines. With passage of time,
its use has tremendously increased. Earlier, mango was to be used as
dessert but now people do use it as starter, appetizer and main course, he said.


Daraz Mobile Week sale starts on 3rd July with discounts upto 70% off

Karachi(Cliff News)Daraz’s highly anticipated Mobile Week – the year’s single biggest phone sale- is kicking off on the 3rd of July. The familiar theme of a sale that promises #MobileSabKayLiye returns! This is a bring-all-your-friends kind of mega sale event with Mega Deals, Flash Sales, Exclusive Launches and Brand Vouchers.The sale will feature amazing discounts on smartphones and phone accessories, with exclusive discounts on Mi, Infinix, Honor, OnePlus, Samsung and more.From mid-range phones to premium flagships, Mobile Week will up the ante from past years.Director Marketing, Daraz Group, MehdiRaza, commented, “Daraz Mobile Week is about bringing mobile phones to everyone. Whether you’re looking for a budget, mid-range or premium phone, Daraz Mobile Week is promising something for everyone- all pocket-sizes, preferences and personalities!”“Our assortment of heavily discounted mobiles will be generous enough to accommodate an equally diverse customer base,” he adds.Mobile Week- one week; nonstop brand discounts!As in previous years, there will be a featured brand each day of the week-long sale, beginning with Mi on the 3rd of July; Infinix on the 4th; Honor on the 5th; OnePlus on the 6th; Samsung on the 7th; and the 8th and 9th of July opening the gates on ALL brands.Co-sponsors bringing out the best in the region’s techDaraz Mobile Week 2018 is co-sponsored by Mi, Infinix, OnePlus and Honor. Each one of these brands has done their part to put Asia on the global consumer technology map. What do they have in common? They’re all going to be featured, shoulder-to-shoulder, as event co-sponsors, bringing their trusted technologies (and latest launches) to Daraz Mobile Week.Exclusively yours: 3 brand new phones set to launchDaraz Mobile Week 2018 will bring several exclusive phone launches. The Redmi Note 5 launches on the 3rd of July; the Infinix Smart 2 on the 4th of July and the OnePlus 6 on the 6th of July.Mobile Week 2018: A truly app-friendly, mobile-first sale eventMobile Week is integrally a celebration of Daraz’s growing emphasis on the Daraz APP and mobile-first thinking. To this end, customers are invited to scan the QR code below and enjoy a RS.1000 discount.

APP is where it’s at!

Download the Daraz APP to enjoy a truly optimized, enhanced experience of Mobile Week. Expect APP-only deals, vouchers and much more!

Sadia Jabbar Productions released the OST by upcoming drama “Ghamand’s”

Ghamand's OST Released - An Upcoming Drama by Sadia Jabbar Productions 3

Karachi(Cliff News)The insightful producer Sadia Jabbar – owner of SadiaJabbar Productions is ready to create another obsession for drama buffs by her new creation “Ghamand”. The OST of Ghamand is released; sung by the very beautiful and soulful vocalist Zoe Viccaji.Zoe Viccaji is known for her melodious voice and has this rhythmic feel that leaves the audiences rapt. The famed singer has done impeccable justice to the song.Directed by the brilliant director Asim Ali- known for “Mere Qatil Mere Dildar” and written by one of the optimum writers Saira Raza; Ghamand is the story that revolves around Shaheena’s shrewd narcissist nature played by the stunning Sunita Marshall and how manipulatively she plays to keep her husband, Maqsoodplayed by the multitalented Noman Ijaz, bound to her which eventually ends to toxic relationship with everyone around her.Sadia Jabbar states, “We thrive to bring something unique to the audiences and Ghamand is something I am really looking forward to. The plot is written so beautifully and well portrayed by the talented cast. The OST’s music is so stimulating and Zoe has done an awesome job. I hope it would be a treat for drama lovers!”

About Sadia Jabbar: 

Sadia Jabbar is a Pakistani television and film producer, director and television talk show host. She works under the umbrella of her production house based in Karachi by the name of Sadia Jabbar Productions. Her productions include the romantic comedy film ‘Balu Mahi’ and the much acclaimed, popular drama serials “Mera NaamYousaf hai” and ‘Khuda Dekh Raha Hai.” She has also hosted talk shows on private channels, ATV and A PlusEntertainment. “Tea with Tariq” and “Hot Talk” are shows that provided her a platform to bring into focus significant social issues and create awareness about social injustice in Pakistani society. Four music videos with different artists can also be accredited to her portfolio as a director. As a woman, she has made her mark by being versatile and multitalented.




Shan Foods campaign “KhaanaWithParosi”wins silver at Effie Awards 2018

Shan Foods Effie Award win (1)

Karachi(Cliff News)Shan Foods’ recentcampaign KhaanaWithParosi developed with Ogilvy Pakistan secured the prestigious Silver Award in the food category at the APAC Effie Awards, 2018 held in Singapore.‘The Effie Awards’ is a prominent global platform where being recognized amongst thousands of submissions from around the globe is an unprecedented achievement and Shan Food’s is Pakistan’s’ first indigenous brand to have achieved this.#KhaanaWithParosi touched upon a relevant cultural & religious insight of maintaining relationships & sharing food with neighbors. The insight was taken a step further demonstrating hospitality & inclusiveness of our society with our geographical neighbor China, featuring a Chinese woman adjusting to her new life in Lahore winning hearts and breaking barriers through food. The campaign coincided with the onset of the CPEC arrangement involving the development of an economic corridor with China leading to an influx of Chinese citizens.The campaign hit the right cords with consumers across the world & came to be known as one of the most viral campaigns in Pakistan’s media history receiving organic coverage from renowned local and international media platforms like CNN, Dawn etc.Shan’s ‘real authentic taste’ has captivated hearts and minds globally and continues to raise Pakistan’s flag high around the world.