Shaan e Pakistan announces details of its upcoming fifth edition

Huma Nasr with her partners at the red carpet event of 5th Promising Shaan-e-Pakistan press conferenceKarachi(Cliff News)Shaan e Pakistan the huge and unique Pakistani platform for culture, food, music and fashion which aims to project the best that Pakistan has to offer beyond its borders, held its star-studded press conference at Zaoq restaurant, Dolman Mall, here earlier today. The event was well-attended by media, celebrities, socialites and corporates who graced the red carpet before the start of the conference.The event was hosted by the charming Hira Hussain who invited the founder and creator of the prestigious platform, Shaan-e-Pakistan, Huma Nassr to introduce the event. She announced the details of the upcoming 5th Edition and said “After the overwhelming success of the previous editions that took place in New Delhi in 2015, Lahore in 2016, Karachi in 2018 and Lahore in 2019, this year Shaan-e-Pakistan aims to cross another milestone by holding their 5th Edition — PROMISING SHAAN-E-PAKISTAN, 3-DAY FESTIVAL, in Colombo, Sri Lanka from 21st till 23rd March, 2020.”She added the objective of doing such festivals outside Pakistan is to give a platform to our country to show what it has to offer in terms of art, culture, music, food, fashion, property and trade. The three-day event will include exhibitions at Sri Lanka Exhibition and Convention Centre by both Pakistani and Sri Lankan corporates, women entrepreneurs, designers and artists. There will be a designer Lounge headed by Faiza Malik from Ensembles Dubai featuring Saniya Maskatiya, Fareeda Hasan, Armari and a lot more designers. There will be a Crafters Lounge headed by Anisa Yunus with some great crafts of Pakistan, Savvy Lounge by Aamir Mazhar featuring statement jewellery and exclusive outfits by designers from Lahore, and South Asian Lounge depicting South Asian Ensembles.Among the other speakers on the occasion were Irfan Pardesi from Zee Foundation, the executive producer of the event, Saad Ahsan from Commonwealth Dominica, Saud Faisal from Pakistan Observer, Amir Iqbal (poet), and Faisal Mubeen from Malka Foods.While a fashion show is scheduled for the 22nd, there will be a closing ceremony ‘Aik Shaam Pakistan kay Naam’ on the 23rd, both at Barefoot. Salts Arts would be collaborating with Shaan-e-Pakistan as Music Curator Partners. The fashion show will not only feature local talent like Mushk who will also be hosting the Red Carpet, but also international models. Ali Xeeshan and Humayun Alamgir would also be sharing the stage. Komal Rizvi, one of the ambassadors of Shaan e Pakistan, will also be walking the ramp and singing for the audience. There will also be a cricketers’ meet and greet on the closing night.For the entertainment of those present and to give an idea of what to expect in Sri Lanka, a sensational unplugged session by lead singer Wajih Farooqui of Raeth Band followed by Komal Rizvi and finally Safeer Jaffrey took place, after which the floor was open to questions and answers. High tea was then served.  The event would not be possible without the support of Zee Foundation and Saad Ahsan Immigration Law Firm, and Tranquility Beach Commonwealth Dominica who are the main promoters of the event. Hemani is the organic partner and Malka Foods is the food partner. HUM Network is the official media partner, while Hot FM 103 is the radio partner. Print media partner is Pakistan Observer, which is also presenting a property and pharma pavilion.Among the main partners from Sri Lanka supporting Shaan-e-Pakistan with gusto are aesthetic partner Jewel Gate, hospitality partner Galadari Colombo, venue partner Barefoot and SLECC, and logistics partner ASK, airline partner Sri Lankan Air and travel partner Reems Travel. Zaoq is the official restaurant partner in Karachi.The PR of the event is being handled by Starlinks PR and Events.




 

Dawlance launches automatic washing machine featuring “Triple Waterfall”

Dawlance Washing machine KV-Hires

Karachi(Cliff News)Dawlance – Pakistan’s leading brand of home-appliances, a subsidiary of Arçelik – a global leader in technologies. This innovative enterprise has a complete range of Automatic Washing Machine that promises a superior wash, with its ‘Triple Waterfall’ feature, while its powerful motor is backed by a 10-years warranty.
This is the only washing machine in Pakistan which comes with a 3-years Panel-Warranty. Consumers have generally experienced that all other washing machines tend to malfunction due to water-seepage in their Digital-Panels. However, Dawlance is the only brand in Pakistan which has resolved this technological challenge, to assure reliability, convenience and consistent performance for the consumers.Dawlance has recently invested heavily on installing its new, state-of-the-art, assembly-line that reflects the company’s keen focus on producing higher quality. Enriched with Triple Water-Fall technology, the Dawlance Automatic Washing Machines offer better washing and save the precious time of the modern day housewives, who have more important daily tasks at hand, than the mundane task of doing laundry. Highlighting the pioneering technology of the Dawlance Automatic Washing Machine, the Head of Marketing at Dawlance – Hasan Jamil said: “Arcelik Dawlance conducts extensive research & development efforts to identify the evolving needs of the Pakistani consumers, to enrich its products with the most desired features, to enhance the consumers’ lifestyle, with greater convenience. Hence, we strive to go beyond the expectations of our consumers.Dawlance has 3 manufacturing units in the country and its products are distributed through its nationwide retail network, that also offers reliable and prompt after sales-services. Committed to global sustainability, Dawlance produces a wide range of products that promise more than 30% energy-efficiency. The company’s product-lines perform 3 different functions; Food-Care, Fabric-Care and Home-Care, including; refrigerators, freezers, microwave ovens, small kitchen appliances, washing machines, air conditioners, etc.

About Dawlance:

Dawlance, a leading home appliances brand of Pakistan, was established in 1980 with the vision of making Dawlance a Global brand by practicing reliability and to make Pakistan Proud; Dawlance serves its consumers in 3 functions involving Food Care, Fabric Care and Home Care with its wide range of appliances including refrigerators, freezers, micro-wave ovens, water dispensers, small kitchen appliances , hoods &hobs, washing machines, dishwashers and air conditioners.Dawlance has large manufacturing capabilities owing to its 3 factories , it has the largest service centre and dealer network in Pakistan; Dawlance’s vast service network in Pakistan displays its ability to reach consumers in every corner of the country and is one of the prime reasons for the brand’s success.Dawlance promises reliability in every way for its consumers and stakeholders alike; Reliability is the key characteristic of Dawlance and is exercised within all functions of the company; it is in fact embedded in the organization’s culture.  Aside from its reliability, Dawlance’s major strengths are differentiation and relevance- it makes products that are relevant to the needs of the Pakistani households but with an element of differentiation; Dawlance takes pride in introducing innovative products for the Pakistani market to enhance the lifestyle of its consumers and deliver a superior product experience.

Level up to a quality smartphone experience with new Nokia C1

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Karachi(Cliff News)HMD Global, the home of Nokia phones, today announces the Nokia C1, a smartphone designed to entertain – anytime, anywhere. Featuring an impressive 5.45” display, fans can watch their favourite videos and listen to music with ease. With lighter apps and less bloatware, you are able to store up to 3,000 songs or 24 hours of videos for offline consumption, cutting down on data usage. Combined with all-day battery life, you’ll have enough power to keep you watching, listening and talking from sunrise to sunset.Arif Shafique, Head of Near East, HMD Global said: “We are thrilled to welcome Nokia C1 to our fans in Pakistan. Nokia C1 is a smartphone that echoes Nokia brand’s values of quality, reliability and ease of use. This sleek device provides a seamless experience powered by AndroidTM 9 Pie (Go edition) for an optimized storage so our fans can enjoy their favourite content on the go. Nokia C1 is a truly unique affordable 3G alternative that offers a combination of a large 5.45” screen and all-day battery life.

Lasting entertainment

Not only does the impressive 5.45” display let you immerse yourself in your favourite videos anywhere but coming with AndroidTM 9 Pie (Go edition), the Nokia C1 has fewer pre-installed apps and is designed to optimise storage, meaning you can keep more of your favourite content with you. The Nokia C1 comes with enough internal storage for up to 3,000 songs or up to 24 hours’ worth of videos and can be expanded with a micro SD card to up to 64GB for those that need more. Coming with 3G connectivity and all-day battery lifei, the Nokia C1 really is a go-to smartphone for entertainment, allowing you to keep the chat and apps going from sunrise to sunset.

Looks that stand out

The Nokia C1 stands out thanks to its stylish metallic finish. It’s built with a durable polycarbonate cover to withstand the knocks of everyday life and look good doing it. The removable cover gives you access to the battery if needed.

Capture and relive higher quality photos

Raise your selfie game with the front facing flash and 5MP camera, helping you get that perfect shot even after dark. Plus, you can now take and make video calls, be it day or night. Combined with a 5MP rear camera, you can snap memories in the moment. Point and shoot stunning photos with the auto-focus rear camera.View and edit your memories offline with Gallery Go; a light, fast, and offline gallery optimised for your phone. Enjoy one-tap editing and easily relive all your memories with automatic organisation – even offline.

The Google Assistant buttonii – The fastest way to your Google Assistant

The Nokia C1 comes with easy access to helpful innovative services including the Google Assistant, helping you get things done throughout the day, even on the go. To get started, just press the Google Assistant button and you can find out the latest weather, news, sports information, call your family, play videos and more.

Android 9 Pie (Go edition): Ready. Set. Go.

Users can tap into new possibilities with Android 9 Pie (Go edition), enabling easy access to YouTube Go, helping you download, enjoy and share videos with limited storage or slower network speeds. This means you can watch your favourite videos offline, in addition to using helpful apps like Google Maps on the Google Play Store.Android 9 Pie (Go edition) is built leaner, faster, and safer than ever before, so you can go bigger in everything you do. For example, Google Maps Go provides your location, real-time traffic updates and directions, plus train, bus, and city transit information. You can even search and find phone numbers, addresses, and information about millions of places.

Pricing and availability

The Nokia C1 comes with 1GB RAM and 16 GBiii of internal storage and will be available in Black and Red from 1 January at a retail price of PKR 8500.

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About HMD Global

Headquartered in Espoo, Finland, HMD Global Oy is the home of Nokia phones. HMD designs and markets a range of smartphones and feature phones targeted at a range of consumers and price points. With a commitment to innovation and quality, HMD is the proud exclusive licensee of the Nokia brand for phones and tablets. Nokia is a registered trademark of Nokia Corporation. Android, Google and other related marks and logos are trademarks of Google LLC. All specifications, features and other product information provided are subject to change without notice. Variations on offering may apply. Check local availability.

 

Super Bus Launch Party:A little sneak peek

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Did you hear about Super Bus? If not, then let us break it down to you today. Recently, there was a grand launch party at the Pavilion End Club that unveiled the majestic Super Bus to the people.

As we all know, recreational activities are on the low in Karachi. There aren’t a lot of quality entertainment arenas and theme parks for the locals to visit and take their families out for some fun time.

There are some few quality entertainment arenas like Super Space, Aladin Amusement Park, Askari Park and Pavilion End Club, but most of the fun seekers find these places far to visit. But don’t worry; Super Bus is here to turn things around!

What happened at the launch party?

We attended the launch party and it was awesome and even that is an understatement. There was loads of cool stuff to do at the launch party. First things first, there were very familiar faces from the world of stars and celebrities. There was Shamoon Abbasi at the scene along with the fabulous Sherry Shah. On top of that, there were comedic legends of Pakistan such as Shafaat Ali and Saleem Afridi present at the event attracting the crowds towards themselves like a magnet.

But wait, the biggest attraction was Super Bus in the launch party at Pavilion End Club. Loads of bloggers/vloggers and celebrities enjoyed the cool activities inside of Super Bus. Not only that, to take things up a notch, there were also Super Space rides for the attendees to enjoy. The event was fantastic to say the least.

What’s Inside of Super Bus

Super Bus was made by A.A Joyland; founders of Super Space, Pavilion End Club and Aladin Amusement; park to bring the entertainment experience on the go. If you’re someone looking for theme parks or amusement parks but can’t seem to drive to the distance or simply cant find the schedule to make time out for these activities then don’t worry Super Bus is here to the rescue.

Super Bus comes with three amazing activities. These three games and activities are:

VR Games

In VR Games, you put your headset on and dive into a whole new immersive gaming experience where you can feel and interact with the environment. It’s the same high quality VR games that you love from Pavilion end Club and Super Space.

Laser Maze

Laser Maze game, as also found inside of Super Space, is a puzzle game where the players have to make it to the other end of the bus without hitting the lasers. If they successfully do it, they win the game. Sounds awesome, right?

Karaoke Booth

In Super Bus Karaoke Booth, you grab a microphone and sing along to the lyrics appearing on the screen as inspired by the Karaoke set-up inside of Pavilion End Club. It’s spectacular to the core.

Where you can find fun on wheels?

Currently, Super Bus is at Pavilion End Club. As mentioned above, Super Bus is able to move anywhere in Karachi and take fun no matter where you are outside of Pavilion End Club. Super Bus is primarily for School, University and Corporate bookings, so people who are stuck in a busy schedule can make time and have some quality time.

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Next generation Nokia 2.3 brings powerful A1 to everyone

Islamabad(Cliff News) HMD Global, the home of Nokia phones, today announces the Nokia 2.3. Delivering a feature-packed camera fuelled by AI, helping you get the best shot, the Nokia 2.3 also features a large 6.2” HD+ screen and two-day battery life for long-lasting and immersive entertainment. Plus, being Android™ 10 ready, the new Nokia 2.3 will receive guaranteed monthly security updates for three years and OS updates for two years, ensuring this smartphone gets better over time.The Nokia 2.3 features a dual camera and comes with ‘Recommended Shot’, a brand-new Nokia phones feature helping you choose the best picture. Whether it’s the mid-air backflip, the family portrait where everyone is actually smiling or the winning goal, ‘Recommended Shot’ automatically captures alternate images before and after the shutter button is pressed and suggests the best one.  Alongside even more AI-powered features such as ‘Portrait Mode’ and low-light imaging, fans can capture creative images in a variety of settings.Save precious time with the Nokia 2.3, which has a dedicated Google Assistant Button. Just use your voice to view upcoming calendar entries, commute times and other info. The Nokia 2.3 also comes with biometric face recognition, allowing you to unlock your phone at a glance.  

Juho Sarvikas, Chief Product Officer, HMD Global:

“Consumers across the world have really appreciated the Nokia 2 family of products. The Nokia 2.3 is a step forward in our promise of offering you an experience that stays fresh longer – giving consumers access to two years of OS upgrades and three years of monthly security updates even in the affordable price tier. On top, it offers industry leading AI for this segment, large screen and our signature promise of two-day battery life – making it the ideal pick for those who rely on their smartphone as their primary screen.”

Bringing out your creative side

The Nokia 2.3 comes equipped with ‘Portrait Mode’, elevating your subject and subtly blurring the background, resulting in stunning portraits that pop. Simply use Google Photos to adjust the blur after you take the shot.  With a 13MP/2MP dual camera, fans can take unique portraits with a variety of exclusive bokeh – or blurred background effects such as Classic, Butterfly, Heart or Star-shaped styles. And feel like a professional by creating eye-catching photos by simply adjusting the focus when editing.This device also combines advanced image fusion and exposure stacking (taking numerous photos in various lighting settings and blending them together), meaning you can shoot stellar images in vibrant detail, even in low-light conditions.

Long-lasting, immersive entertainment

Power through your day with the Nokia 2.3’s two-day battery life courtesy of AI-assisted Adaptive Battery technology. The device will learn your app usage habits meaning you can use your device for longer and get lost in your favourite series and movies. Sit back, relax and enjoy a large 6.2” HD+ screen from the palm of your hands, bringing your favourite stories to life.

Elegant design with everyday essentials

Inspired by its Nordic design heritage, the Nokia 2.3 delivers a timeless aesthetic that isn’t just built to look good, but to last. Featuring a 3D nano-textured cover that sits securely in your hand, this phone has a stunning finish that’s sure to leave a lasting impression. Advanced structural engineering made it possible to integrate the dual camera and flash into the rear of the phone without a camera bump. Inner high-precision diecast aluminium chassis makes the structure solid and rigid protecting all the components inside.

An experience that just keeps getting better

The Nokia 2.3 comes Android 10 ready, meaning guaranteed monthly security updates for three years and OS updates for two years to ensure the smartphone will get better over time and that the investment is future-proofed. The latest features of Android 10 will also give fans access to dark theme to save on power usage and improve visibility, as well as enhanced privacy and more, once updated.

Pricing and availability

The Nokia 2.3 comes in Cyan Green, Sand and Charcoal and will be available in Pakistan from December 20th for 18,300 PKR.

About HMD Global

Headquartered in Espoo, Finland, HMD Global Oy is the home of Nokia phones. HMD designs and markets a range of smartphones and feature phones targeted at a variety of consumers and price points. With a commitment to innovation and quality, HMD is the proud exclusive licensee of the Nokia brand for phones and tablets.Nokia is a registered trademark of Nokia Corporation. Android, Google and other related marks and logos are trademarks of Google LLC. All specifications, features and other product information provided are subject to change without notice. Variations on offering may apply. Check local availability.

 

EBM founder Khawar Masood wins the AFFA Award at AdAsia2019

EBM English Picture

Lahore(Cliff News)Asian Federation of Advertising Associations (AFAA) has bestowed its prestigious ‘Leadership Award’ to the founder and Chairman of English Biscuit Manufacturers (EBM) – Mr. Khawar Masood Butt, during its conference in Lahore. This accolade was presented in recognition of his tremendous contributions to the marketing and advertising industry of Pakistan as well as his vision and good governance resulting in EBM’s successful growth over the years. The CEO & MD of EBM – Dr. Zeelaf Munir received this award on behalf of Mr. Khawar Butt.Khawar Masood Butt has continued to make remarkable contributions to the nation’s cultural and commercial progress. EBM has always generously supported entrepreneurship, education, health, sports, arts and advertising endeavors thus reflecting his passion for excellence as well as his ability to identify opportunity and talent. He is also famous for creating the legendary character of Peek Freans the Pied Piper, which to-date, continues to make a positive impact, consequently making him one of the most inspirational entrepreneurs of today.The Founder of EBM expressed his gratitude to the stalwarts of the Advertising and marketing world for acknowledging his efforts and vision that inspired EBM’s growth over the years. He stated, “The development of marketing and advertising professions has gained great momentum across the world, while the rapid evolution and deployment of technologies have also revolutionized communications in Pakistan. Amid all these changes, EBM remains committed towards staying at the forefront of innovation and progress in Pakistan and keeping the country at par with global standards of performance and quality.While Mr. Butt continues to nurture strong bonds within the business community, especially the advertising & marketing sectors, he had also played a pivotal role in orchestrating AdAsia conference, which was held in Pakistan in 1989. He is also credited with being one of the first few advertisers for television and assisting in the growth of some of Pakistan’s earliest TV channels. For Mr. Butt, advertising has always held enormous power to spread socio-political awareness among the masses, while also making the economy more sustainable.During this auspicious event, EBM’s vibrant new logo was also introduced to the audience, while Dr. Zeelaf Munir highlighted the idea behind this change by stating, “This fresh corporate-identity celebrates our brand-purpose: ‘nourishing lives, hearts and communities’. The symbol combines three unique elements that form the ‘Heart’ of our brand, with an optimistic sunrise that shows a dynamic, engaging and distinct character of the enterprise and finally, a human touch that promises a brighter future. It is EBM’s privilege to present its new identity during this grand marketing endeavor.” She appreciated the organizers for once again bringing back a global forum like AdAsia to Pakistan and said, “EBM is committed to continue supporting any forum that helps to elevate Pakistan’s image internationally”.AdAsia is the largest and most prestigious advertising congress in Asia, organized bi-annually, since 1958, by the Asian Federation of Advertising Associations (AFAA). The AdAsia 2019 was graced by the most distinguished personalities from the global business community and speakers like; Randi Zuckerberg, Sir Martin Sorrell, Lord William Hague, Richard Quest, Fernando Machado, Vange Kourentis, Tom Goodwin and many more.

About EBM:

EBM has been baking nutritious delights for Pakistani consumers under the brand name Peek Freans since 1996. As one of the pioneers of the industry as well as a dominating market leader, EBM continues to innovate on each of the three fronts: product, quality, and communication.

 

Infinix and TikTok join hands to launch all new S5 campaign

Picture - Infinix Joins Hand with TikTok

Karachi(Cliff News)Infinix, Pakistan’s Leading Smartphone brand is known for delivering feature-rich smartphones to the users. Infinix has always been the leader when it comes to engaging and connecting with its users. To get closer to its users in a fun way, Infinix has joined hands with TikTok for its exciting new product ‘Infinix S5’ which comes with a 32MP In-Display Selfie camera and a whopping 6.6” punch hole display.In this campaign -“S5 Picture Clear Hai”, Infinix is encouraging everyone to show their other side which they are passionate about. We all have a personality that people normally see, one could be a banker, marketer, actor or anything and that is how people mostly see them, but what hides behind is the passion that mostly others don’t get to see, they could also be dancer, singer, racer etc.TikTok, the leading short-form video platform, is gaining global momentum around the world. Infinix has joined hands with TikTok to launch its first hashtag challenge #S5PictureClearHai. TikTok’s format and joyful tone is resonating with a new, influential generation, giving rise to interactive trends and creative memes that encourage everyone to participate. By letting users create their own content, users can be part of the Infinix community and turn into authentic and powerful brand ambassadors.This campaign is an instant hit on TikTok and managed to garner more than 8.8 million views in just two days, almost 150,000 users made their videos to the catchy beat uploaded on TikTok for Infinix S5. Needless to say, we aren’t surprise by how this fun campaign got executed and managed to bring out the clearer picture of everyone. It wouldn’t be wrong to mention here that TikTok users in Pakistan are taking ‘Picture Clear Hai’ to the next level, and once again Infinix has been successful in engaging the youth of Pakistan in a fun way!With Infinix S5’s 32MP In-Display selfie camera, people get a chance to showcase both sides of their personality, hence the tagline for their campaign ‘Picture Clear Hai’ perfectly fits the bill, as it is both inquisitive and making a statement at the same time.To reinforce the narrative, Infinix engaged the diva of Pakistani showbiz industry Sana Javed as their brand ambassador along with famous travel v-logger Irfan Junejo, the most adored young rockstar Abdullah Qureshi, and queen of the ramp, super model Zara Peerzada to show their other sides.

About TikTok

TikTok is the leading destination for short-form mobile video. Our mission is to inspire creativity and bring joy. TikTok has global offices including Los Angeles, New York, London, Paris, Berlin, Dubai, Mumbai, Singapore, Jakarta, Seoul, and Tokyo.

About Infinix

Launched in 2013 and targeting the young generations, Infinix Mobile is a premium smartphone brand from TRANSSION Holdings. With “THE FUTURE IS NOW” as the brand essence, Infinix aims to allow consumers to stand out in the crowd and to show the world who they really are. Infinix is committed to providing the most cutting-edge technologies, bold and stylish designs, keeping consumers on trend and up-to-date. Infinix’s portfolio spans five product lines – ZERO, NOTE, HOT, HOT S, and SMART; empowering users to own innovative technologies and experience intelligent lifestyle! Infinix has a presence in more than 30 countries around the world, covering Africa, Latin America, the Middle East, Southeast Asia and South Asia.