Karachi(Cliff News)BASF’s new smartphone application, MyConcrete is now available, allowing instant access to information on concrete properties.Intended for contractors, engineers, architects and producers, the free MyConcrete app serves as a channel to a range of information on the fundamentals of concrete use. The app includes items such as concepts and design factors, provides answers to questions on concrete slump, air, finishability and set time and offers information on BASF products for concrete producers.“MyConcrete is like having a textbook in your hand,” says Viswanath Mahadevan, Director of Admixture Systems Business Management, BASF Construction Chemicals Asia Pacific. “We want our customers to get the information they need, when they need it, wherever they are. With MyConcrete on their mobile devices, they’ll always have access to information about our products and how to use them – allowing them to achieve better productivity.”MyConcrete app’s includes a Surface Evaporation calculator to determine the risk of shrinkage cracking and a Concrete Temperature calculator for freshly mixed concretes, which help professionals understand the effects of ambient conditions on concrete. Local weather conditions are considered in the calculators based on GPS or chosen location.MyConcrete can be downloaded free of charge from Apple and Google Play stores by searching for “MyConcrete”. The app is available in English, Japanese and Vietnamese.
Karachi(Cliff News)The Master Builders Solutions range of construction chemicals from BASF is now available at more than 200 retail outlets throughout Karachi, Pakistan, including solutions for waterproofing, mortar and concrete admixtures. This range of products is designed to help make Pakistan’s rapid urbanization more sustainable, by ensuring that houses and other buildings are both faster to construct and longer-lasting.At a launch event featuring partners, customers and consultants, BASF executives highlighted the importance of Pakistan as a growth market for construction chemicals. “BASF technologies have been involved in the construction of the world’s most iconic structures for over 100 years. We are glad to bring in these world class products into the retail market in Pakistan,” said Matt Ross, Head of Sales and Marketing, Construction Chemicals Asia Pacific, BASF. “We expect to bring this product range into other cities in Pakistan throughout 2019. We will continue to invest in partnership, and build up networks to serve our customers better and faster.”Starting from today, customers will be able to find MasterSeal 550, MasterSeal 551, MasterEmaco SBR2 and MasterPel 777 at retail outlets throughout Karachi.“As Pakistan continues to urbanize, a massive amount of construction is needed to build high quality housing for the growing population. BASF is working closely with the construction industry to promote sustainable projects on the ground, which can combine the advantages of BASF’s global technologies with in-depth knowledge of local building needs. With BASF’s chemistry, buildings require less maintenance but last longer,” said Faisal Akhtar, Managing Director, BASF Pakistan (Private) Limited.Master Builders Solutions is BASF’s global brand of advanced chemical solutions for construction. The brand builds on the strengths of many BASF brands and products and represents experience of more than 100 years in the construction industry.With research and development resources around the world, BASF develops solutions to make construction processes faster with easy-to-apply and robust products. Durability, building service life and eco-efficiency are the main drivers for innovations across all regions. BASF invests significantly to further strengthen and extend technology platforms to meet the needs of customers now and in the future.BASF manufactures construction chemicals at its site based in Landhi, Karachi. BASF has supplied building materials to landmark projects in Pakistan in the areas of tunneling, metros, motorways, industrial floorings, cement plants and more.
Ludwigshafen, Germany(Cliff News)BASF joined the World Plastics Council (WPC), a global organization of key leaders in the plastics industry. The WPC promotes industry topics of global relevance like the responsible use of plastics, efficient waste management and solutions to marine littering. “Doing business in a sustainable manner is an integral part of BASF’s strategy and has been a central inspiration already since its foundation. For example, using by-products of one plant as raw materials for another does limit waste generation and increase efficiency. This Verbund principle is part of BASF’s identity,” explained Raimar Jahn, President Performance Materials, BASF. “Additionally, we are involved in initiatives addressing global challenges and engaging entire value chains such as Operation Clean Sweep®. We implement this international program designed to retain plastic pellets from getting lost in the environment,” said Jahn, representing BASF at the WPC’s 2017 General Assembly in Dubai, United Arab Emirates. “Joining the WPC is a way to be further involved in creating a world that provides a viable future with enhanced quality of life for everyone.”Abdulrahman Al-Fageeh, Executive Vice President, Petrochemicals SABIC and Chairman of WPC welcomed BASF as new member to help in WPC’s global efforts to deliver sustainable outcomes for the plastics industry, and for society. He said: “Since 2011, our industry has partnered in many efforts to research and prevent marine debris around the world under our ‘Declaration of the Global Plastics Associations for Solutions on Marine Litter’. This has been signed by 70 plastics associations in 35 countries.” The most recent Progress Report lists 260 projects that have been completed or are in progress in various parts of the world.BASF is as well a member of American Chemistry Council and PlasticsEurope that are associate members of the WPC and working towards a more sustainable, circular and resource-efficient economy. The WPC does not replace national or regional plastics associations. Instead, it focuses on issues that require global or at least multi-regional solutions. For a company such as BASF, present in all markets, these widespread actions can be implemented throughout all the regions to contribute to circular economy.
At BASF, we create chemistry for a sustainable future. We combine economic success with environmental protection and social responsibility. The approximately 114,000 employees in the BASF Group work on contributing to the success of our customers in nearly all sectors and almost every country in the world. Our portfolio is organized into five segments: Chemicals, Performance Products, Functional Materials & Solutions, Agricultural Solutions and Oil & Gas. BASF generated sales of about €58 billion in 2016. BASF shares are traded on the stock exchanges in Frankfurt (BAS), London (BFA) and Zurich (BAS). Further information at www.basf.com.
About BASF in Pakistan
BASF has been present in Pakistan for more than four decades. With production facility in Karachi, BASF offers innovative solutions for key local business sectors. BASF maintains offices in Karachi, Lahore, Islamabad and Sialkot.