Nestle Pakistan reiterates its commitment for better water management

Lahore (Cliff News)Nestlé Pakistan commemorated World Water Day by pledging to continue playing its role in better water management and encouraging best practices to meet future needs. This year’s World Water Day theme ‘Nature and Climate Change’, underlines how water resources are linked with climate change.“Through the Caring for Water (C4W)-Pakistan initiative and as a signatory to the Clean Green Pakistan, Nestlé Pakistan is continuously looking for opportunities where it can make a difference,” said Waqar Ahmad, Head of Corporate Affairs, Nestlé Pakistan.He added further, “The C4W-Pakistan initiative lays out a clear and common water stewardship approach at the local level and focuses on a collaborative approach since we believe that collaboration is the key to protecting shared resources for the future.”“Under C4W-Pakistan, we are working with a wide range of partners including Punjab Agriculture Department, Sustainable Development Policy Institute (SDPI), Pakistan Agriculture Research Council (PARC), Mango Research Institute (MRI), WWF and LUMS. C4W-Pakistan helps guide our efforts in our bid to contribute to UN SDG-6 on water resource management and sanitation,” he shared.“Nestlé Pakistan also aims to have all its operational sites in Pakistan certified with the Alliance for Water Stewardship (AWS) by the end of this year,” he said.Nestlé has taken the lead by reducing its water use every year, and finding new ways of reusing it to ensure nothing is wasted. Nestlé Pakistan has partnered with the Agriculture Department, Government of Punjab to encourage local farmers to install drip irrigation. So far, Nestlé has successfully installed drip on 139 acres with an estimated water saving of 391 million liters annually. 

About Nestlé 

Nestlé is the world’s largest food and beverage company. It is present in 191 countries around the world, and its 328,000 employees are committed to Nestlé’s purpose of enhancing quality of life and contributing to a healthier future. Nestlé offers a wide portfolio of products and services for people and their pets throughout their lives.




SCO join hands with PTCL to connect China with Europe and Africa


Islamabad(Cliff News)Special Communication Organization (SCO) and Pakistan Telecommunication Company Limited (PTCL) have signed an agreement to provide connectivity between China and major international destinations transiting through Pakistan.The signing ceremony was held at Pak-China Friendship Center during the inauguration of Pakistan-China Optical Fiber Cable (OFC) laid by SCO. Honorable Prime Minister of Pakistan Justice (Retd.)Nasirul Mulk, Major General Amir Azeem Bajwa, Director General, SCO, HI (M), Dr. Daniel Ritz, President &CEO,PTCL, Yao Jing, Chinese Ambassador to Pakistan, Deng Xiao Feng, CEO, China Telecom Global Limitedand other dignitaries attended the prestigious ceremony. SCOs Pakistan-China OFC is 820-kilometre-long stretching from Rawalpindi to Khunjerab establishing new cross border connectivity with China and is part of China Pakistan Economic Corridor (CPEC) project led by Government of Pakistan and China.Col. Waseem Ahmad (Retd.), DirectorPak-China OFCSCO and Adil Rashid, Chief Business Services Officer, PTCLsigned SCO and PTCLagreement.As part of this agreement, SCO shall provide capacities on its OFC network between Pak-China Khunjrab border and Rawalpindi, whereas PTCL shall provide connectivity from Rawalpindi to major international destinations through Karachi and Gwadar using its long-haul network infrastructure and PTCL submarine cable network.On the occasion, Dr. Daniel Ritz, President & CEO, PTCL said, “PTCL has been connecting the nation since 1947 and we are glad to be part of this important initiative creating a positive regional impact. With the signing of Pakistan-China Optical Fiber Cable agreement, PTCL will contribute further to the economic development and prosperity of Pakistan.”Major General Amir Azeem Bajwa, Director General, SCO, also sharing his views, expressed that “Pakistan & China have a long history of friendship and brotherhood. We are happy to see that we have taken this major step to further strengthen our relationship by connecting the world through our respective countries.”SCO and PTCL collaboration will allow Chinese Carriers to connect to neighboring countries including Iran and Afghanistan through terrestrial OFC link and major African and European destinations through PTCL submarine cables infrastructure.

About PTCL: 

Pakistan Telecommunication Company Limited (PTCL) is the largest integrated Information Communication Technology (ICT) Company of Pakistan. With a humble start from a telephone and telegraph department in 1947, it has evolved to offer latest digital and telecommunication technologies today. It acts as the communication backbone for the country with the largest fiber cable network that spans from Khyber to Karachi and submarine cables connecting Pakistan.

LUMS and Nestle jointly organised seminar “Together for Water”

Lahore(Cliff News)Panelists while discussing World Water Day concurred that water resources, if managed properly, by all actors collectively, would ensure that everyone has access to it. They agreed that human behavior, social customs, institutions, and government policies heavily influence conservation of water.The discussion took place at a seminar “Together for Water”, held jointly by Nestlé Pakistan and Lahore University of Management Sciences (LUMS). The panelists represented a range of stakeholders; from think-tanks to academia and from government to private sector. The seminar highlighted issues faced by Pakistan, stressing possible solutions and a collaborative approach towards water conservation.Ensuring availability and sustainable management of water and sanitation for all is also goal number six of sustainable development goals (SDGs) by United Nations which signifies its importance. Pakistan has the world’s fourth highest rate of water use. The water intensity rate the amount of water in cubic meters used per unit of GDP- is also the highest in the world, suggesting that the country’s economy is more water-intensive. This wastage of water must be halted to further dive into the pool of scarcity. Highlighting the importance of finding nature based solutions to water conservation, Hammad Naqi, CEO, WWF-Pakistan said “WWF-Pakistan is committed to promoting nature based solutions to conserving and restoring water resources of Pakistan. This encompasses a holistic approach of water stewardship, security and conservation combined.”He gave the example of how WWF is working with companies like Nestlé to implement an international water standard that promotes the use of water in a socially equitable, economically beneficial, and environmentally sustainable way, through a stakeholder inclusive approach.Nisar Memon, Chairman of Water Environment Forum, talked about water governance in Pakistan, saying, “People and Governments of Pakistan are together to protect, preserve and plan water assets of Pakistan such as: 7235 glaciars and our major rivers – Indus, Jhelum and Chenab. The climate change challenges are being met with our 2013 National Climate Change Policy and today as we meet here in LUMS Lahore, the Council of Common Interests meeting in planned in Islamabad to approve the National Water Policy to ensure water-energy-food for our over 210 million is well governed.”Dr Zakir Hussain, Principal Scientific Officer, Pakistan Agricultural Research Council said“Pakistan’s agriculture is increasingly vulnerable to the vagaries of climate change. Improving farmers’ resilience to climate change requires more efficient use and equitable distribution of irrigation water, agricultural insurance to protect farmers against losses, and support from the government in adopting climate-smart agricultural practices.”
Dr Abubakar from the Centre of Water Informatics and Technology, LUMS talked about how technology can be usedin agriculture for efficient water management. He also stressed the need for industry workingwith academia to find solutions, using Nestlé-WIT relationship as a model. The two partners are working on smart soil sensors that can help farmers to reduce water usage in agriculture and also avoid crop stress due to over and under irrigation.

Metro Cash &Carry and P&G partner for children’s safe drinking water program


Karachi(Cliff News)Leading up to World Water Day, Procter & Gamble (P&G) announces its continued collaboration with METRO Cash & Carry and Health Oriented Preventive Education (HOPE) to provide clean drinking water to Pakistani communities in need through its Children’s Safe Drinking Water (CSDW) program.P&G announced its commitment for the fourth year of its disaster-relief effort through this partnership to provide 11 million liters of clean drinking water to Pakistani communities during the year, reaching an estimated 50,000 people in need. P&G also announced its clean water cause program running at all METRO stores in Pakistan from 17th March 2018 till 30thApril 2018 enabling consumers to join this cause. During this time for every purchase of an Ariel, Safeguard, Pantene, Head & Shoulders, Pampers and Always product at a METRO store, P&G will donate the equivalent of 1 day of clean drinking water to the Children’s Safe Drinking Water Fund.This partnership stems from P&G’s commitment to the provision of clean drinking water for communities in need which is in line with the United Nations Sustainable Development Goal # 6 – to ensure access to water and sanitation for all. P&G, METRO and HOPE representatives came together at a press conference held at METRO Cash & Carry inGulshan-e-Iqbal, Karachi,to raise awareness about the global clean drinking water crisis and reinforce their commitment to help save lives through the P&G Children’s Safe Drinking Water program.On this occasion, Astrid Teckentrup, Vice President Sales, P&G, said, “Lack of clean drinking water is a problem faced by millions of people worldwide on a daily basis. Clean water providespeople the opportunity to move beyond basic survival and as a result, thrive, through improved health and therefore the ability to attend school more regularly and better economic opportunities, especially for women. We are proud to share P&G’s water purification technology to help transform the lives of people in need.Through the P&G Children’s Safe Drinking Water program over 876 million liters of clean drinking water has been made available to Pakistani communities in need, with support from our partners since 2005.“She further added, “We are immensely pleased to have partnered with METRO Cash & Carry for the past 3 years on our Children’s Safe Drinking Water program here in Pakistan. Through the P&G-METRO-HOPE partnership, around 45 million liters of clean drinking water have been provided via P&G Purifier of Water sachets to disaster-struck families across the country, reaching an estimated 200,000 people with clean drinking water for 4 months. This partnership has reached families affected by the drought in Tharpakar, earthquake in the northern areas such as Swat, landslides in AJK and floods in Sindh, Punjab and KPK during the monsoon season.We are delighted that METRO has joined us once again, and encourage consumers to join is in this mission as well by participating in the P&G clean water cause program currently running at METRO stores.”Sharing his thoughts, Mr. Marek Minkiewicz, Managing Director METRO Cash & Carry Pakistan, said:“METRO is proud to be associated with P&G and its Children’s Safe Drinking Water program. METRO Cash & Carry employees in several countries are actively involved in activities to promote social and ecological projects under our global Corporate Citizen program Care & Share which was launched back in 2008. In Pakistan, under the umbrella of Care & Share, our purpose is to improve people’s lives, create awareness about global clean water crisis and motivate people to help provide those in need with clean drinking water. To support this year’s UN World Water Day, METRO is also running its own global “METRO Water Initiative” campaign to bring together all our water commitments and those of our suppliers just like P&G.It is our goal to use METRO’s direct reach to 21 million international customers, which translates to 1 billion end consumers, to increase awareness of the topic, and actively tackle the issue of water scarcity. Last year alone we collected more than 720,000 days’ worth of clean drinking water with the Children’s Safe Drinking Water program. We are proud to be partnering with P&G in this project as a part of our Care & Share program where we can help bring clean drinking water to children and families in the developing world.”Dr. Mubina Agboatwalla, Chairperson HOPE, said: “Water is a basic human right. It is unfortunate that a significantly overwhelming number of people all over Pakistan do not have access to clean drinking water. We have partnered with P&G, through its Children’s Safe Drinking Water program, to make clean drinking water available to communities across the country in times of natural disasters and through social markets. The P&G-METRO collaboration for disaster-relief over the past 3 years has been a much-needed intervention which has made a positive impact in the lives of disaster-struck communities. HOPE remains committed to continue to facilitate P&G and METRO in its endeavor to help disaster-affected communities in Pakistan.In celebration of World Water Day on March 22, P&G will also release a powerful documentaryin partnership with National Geographic to highlight the clean drinking water crisis and share the unique perspectives of three women from around the world who have benefitted from the CSDW program.P&G’s Children’s Safe Drinking Water is one way the Company demonstrates it is committed to impacting communities around the world and working to be a force for good and a force for growth. Through the help of its more than 150 partners around the world, P&G has provided more than 13 billion liters of clean water since the program began in 2004 and is committed to delivering 15 billion liters of clean drinking water globally by 2020. Using P&G’s expertise in cleaning innovation and consumer research, P&G scientists packed the power of a water treatment plant into a simple four-gram packet. The technology is easy to use; with only a bucket, a spoon, a cloth and a small P&G packet, families can purify 10 liters of potentially deadly water in only 30 minutes. This is enough drinking water for a family of five for one day. To view the documentary on World Water Day, visit the P&G YouTube page. To learn more about CSDW, visit






World Kidney and Dietitians Day celebrated at Quaid e Azam international hospital

Islamabad(Cliff News)The Quaid e Azam International Hospital (QIH) celebrated World Kidney Day and World Dietitians Day today. This year the theme for the World Kidney Day is:  ‘Kidneys & Women’s Health: Include, Value, Empower.’ Dr. Shaukat Ali Bangash, founder and CEO, Quaid e Azam International Hospital, was the Chief Guest at the ceremony.Eminent speakers from QIH and other hospitals delivered speeches on the occasion. An awareness walk at QIH was also organized which was attended by a large number of people from within and outside of hospital. World Kidney Day and the International Women’s Day 2018 were organized on the same day every year in order to provide provide the opportunity to reflect on the importance of women’ s health and the importance of dietary planning. Since the first campaign celebrated some eleven years ago, the World Kidney Day (WKD) has become a global phenomenon. On March 8, 2018, medical professionals, government officials, the general public and patients joined World Kidney Day activities in Pakistan.Ayeza Umer a consultant dietician of QIH said that diet is the foremost prerequisite for a healthy living. Its balance, nutritional values, awareness of harmful elements, identification of healthy food etc. all are a huge science to keep human healthy. Let’s pay a token of respect and appreciation that spend their entire lives to learn about nutrition and distribute health at all through their wisdom, adviceand practice.While delivering the lecture on World kidney day, Prof. Brig (r). Abdul Halim, HOD medicine and nephrology of QIH said, make your kidneys healthy by regular monitoring of your blood pressure as high blood pressure lead to the heart attack or stroke and causes kidney damage. To control Blood sugar in Diabetic patients as 40% of patients with Diabetes mellitus can have Kidney Disease. This event celebration encourages people to adopt healthy lifestyle and dietary changes, discuss their problems with doctor, monitor blood pressure on regular basis etc.Dr Shaukat Ali Bangash CEO QIH while speaking as a chief guest said that Islam put a lot of emphasis on simple life style and some very basic things like drinking water make us enjoy our life through this blessing and get away with many problems such as kidney diseases etc. It is noticed that when people live simply they live happier lives, likewise going to bed early is also one of the Islamic teachings and in today’s world it is proved that this a blessing and is easily taken care of all these habits can contribute to healthy life style free of blood pressure, sugar and kidney diseases. Adopting and teaching simple life style will pave a way for the future generation to live a life which is full of happiness and healthy content.In the recent past, World Kidney Days have been held in more than 90 countries around the world. The objectives this year will be to raise awareness about the “amazing kidney”, highlight that diabetes and high blood pressure are key risk factors for chronic kidney disease (CKD), encourage systematic screening of all patients with diabetes and hypertensionand encourage preventive behaviors. Educate all medical professionals about their key role and stress the important role of local and national health authorities in controlling chronic kidney disease epidemics.The Dietitians Day, also celebrated on March 8, is a special day dedicated to dietitians. The Day seeks recognition of dietitians as proper healthcare professionals who are committed to using their specialized knowledge and skills to translate the science of nutrition into terms everyone can understand to unlock the potential of food and support healthy living habits.This is the ninth year of celebrating Dietitians Day, which helps raise the profile of all dietitians and encourages and attracts others to the profession.

PCB entrusted TCS to bring PSL trophy to Pakistan

Karachi (Cliff News)The Pakistan Cricket Board (PCB) has entrusted TCS (Pvt) Ltd., Pakistan’s leading courier and logistics company to carry the prestigious PSL Trophy from the UAE to Pakistan.TCS will carry the PSL Trophy securely through its vast network and hand it over to PCB at a press conference in Karachi where the finalist captains will also be present.Expressing his views, Naiyar Saifi, Director Marketing & Public Affairs, TCS Holdings (Pvt.) Ltd. said, “This is an enormous task given by PCB to us but, as always, we will achieve our goal the way we have accomplished other goals in the past. We are thankful to PCB for entrusting us with this responsibility.”Tickets for the eliminators to be held in Lahore are already on sale online on and selected TCS Express Centers across the country. Meanwhile sale of tickets for the final match to be held at National Stadium Karachi will be announced soon.


HBL PSL Trophy


Nestle Pakistan wins 1st Prize for United Nations Global Compact Award 2017

Karachi (Cliff News)For second time in a row, Nestlé Pakistan was awarded with First Prize for “Living the UN Global Compact Business Sustainability Award 2017″, in a multi-national category.In 2016, Nestlé Pakistan was awarded with the first prize as well in the category “Living the Global Compact Business Excellence 2014-15.”Winning this prestigious award twice in a row signifies Nestlé Pakistan’scontinuous commitment towards its purpose of enhancing quality of life and contributing to a healthier future in complete alignment with United Nations Sustainable Development Goals.NestléPakistan’s vision lies at the core of promotion of United Nations Global Compact (UNGC) Principles in terms of engaging with community outreachacrossits value chain throughinitiatives such asNestlé Healthy Kidsto educate children about healthy lifestyle. By partnering with various schools theyhave reached more than 140,000 children so far.Furthermore, Nestlé Pakistan has also reached out tothe rural Pakistan by partnering with Benazir Income Support Programme (BISP). The initiative, focuses on needs of BISP beneficiaries,by providing them with livelihood opportunities along withholding seminars to educate them on basic nutrition knowledge.Nestlé also partnered withWWF-Pakistanto implement the Alliance for Water Stewardship (AWS) standardsforimproved water efficiency. So far, two of its factories have been awarded with AWS certification which is also the first in Pakistan.On being awarded by such prestigious network, Waqar Ahmad, Head of Corporate Affairs, Nestlé Pakistan said “We are honored to be recognized by UNGC for the second time, this motivates us further to continue our mission in line with UNGC principles”.FasihulKarim Siddiqi, Executive Director Global Compact Network Pakistan also congratulated Nestlé and said “We recognize Nestlé’s commitment which iscompletely aligned with UNGC principlesof sustainable business practices in Pakistan, I think such practices should be promoted at greater levels for other businesses to follow.”The event was organized by Employers’ Federation of Pakistan which launched the formation of Global CompactNetwork Pakistan in 2005 to embrace the ten principles of UNGC. The network is currently fortified with around 90 organizations in Pakistan.

About Nestlé Pakistan

Nestlé is the world’s largest food and beverage company. It is present in 191 countries around the world, and its 328,000 employees are committed to Nestlé’s purpose of enhancing quality of life and contributing to a healthier future. Nestlé offers a wide portfolio of products and services for people and their pets throughout their lives. Its more than 2000 brands include local favorites like NESTLÉ MILKPAK, NESTLÉ PURELIFE and NESTLÉ FRUITA VITALS. Company performance is driven by its Nutrition, Health and Wellness strategy. Nestlé is based in the Swiss town of Vevey where it was founded more than 150 years ago.