The next generation of China’s corporate global giants

Karachi(Cliff News)ACCA (the Association of Chartered Certified Accountants) has identified the 100 fastest-growing Chinese businesses emerging as global corporations – based on analyses of historical performance and their potential for future growth.Together with the Shenzhen Finance Institute, ACCA has conducted in-depth research of nearly 3,000 private enterprises listed in China and overseas.The research stems from 11 specially designed diverse indicators, with five of these measuring the companies’ historical performance and six predicting their future growth. These factors include the company’s size, growth, profitability, innovativeness, level of internationalisation, and media coverage.Sajjeed Aslam, head of ACCA Pakistan says: ‘ACCA has been monitoring China’s rising corporates and businesses, with an original report in 2014, followed by further analysis in 2016. What’s clear across all reports is the aspiration to go global, with many Chinese firms already doing so. This most recent report indicates that many of these businesses will become China’s next generation of global corporations over the next few years if they continue on their current trajectories. Businesses in Pakistan need to learn from these examples of accelerated business growth and should explore opportunities to build partnerships with them to jumpstart their own global expansion.’

Key findings include:

Internet: More high-tech enterprises have evolved into the leaders of China’s future economic growth. Among the Top 100 companies, 42 companies are engaged in the computer and internet-related sectors. Since the 2016 ranking, the number of internet enterprises has increased by 50%.

Diversity: China’s future giants represent a fairly diverse range of industries. Those listed overseas tend to be involved in the internet, software development and other related sectors. The seven companies which are listed on the Hong Kong Stock Exchange (HKEX) are in the manufacturing, medicine and internet sectors.

Highest performers: The companies with the best overall rankings had better scores than other companies for corporate scale, growth, cash flow, overseas strategy and media coverage.

Common features: Despite not being widely-known internationally, the top-ranked enterprises have had a relatively rapid growth and support innovative development with a long-term vision and international strategy, enjoying positive media coverage and having a strong focus on R&D.The report also profiles three companies as case studies:

1)    Sunway Communication started out as a supplier of mobile device antennas in 2006 and is now a big player among global suppliers, with its focus on maintaining an technological edge, achieving organic growth, pursuit of long-term goals and grasping the best moment to become involved in the new technologies.

2)    Autohome Inc began life as a traditional media company in 2005 and is undergoing a successful evolution into the world’s most-visited car website. Even with the decline in growth and fierce competition in China’s current automobile market, Autohome was able to outperform its benchmark and recorded a 39% year-on-year growth in net profit.

3)    Aier Eye Hospital is a leader in ophthalmology with significant growth, offering various types of diagnosis and treatment, surgery and optometry services, with a network spread across mainland China, Hong Kong SAR of China, Europe and the US. The chain has treated almost 6 million patients in over 560,000 surgeries. Among all the companies ranked earnings Aier Eye Hospital achieved the highest scores in earnings quality and cash flow among all the companies ranked.To increase understanding of the impact of China’s Belt and Road Initiative, ACCA is actively collaborating with a range of strategic partners, working together to explore and define the opportunities and challenges facing countries and businesses along the routes, with special focus on the China-Pakistan Economic Corridor (CPEC).ACCA publishes a wide range of Belt and Road focused research and insights to support its members who are already working and supporting BRI projects.

About ACCA

ACCA (the Association of Chartered Certified Accountants) is the global body for professional accountants, offering business-relevant, first-choice qualifications to people of application, ability and ambition around the world who seek a rewarding career in accountancy, finance and management.ACCA supports its 208,000 members and 503,000 students in 178 countries, helping them to develop successful careers in accounting and business, with the skills required by employers. ACCA works through a network of 104 offices and centres and more than 7,300 Approved Employers worldwide, who provide high standards of employee learning and development. Through its public interest remit, ACCA promotes appropriate regulation of accounting and conducts relevant research to ensure accountancy continues to grow in reputation and influence.ACCA has introduced major innovations to its flagship qualification to ensure its members and future members continue to be the most valued, up to date and sought-after accountancy professionals globally.Founded in 1904, ACCA has consistently held unique core values: opportunity, diversity, innovation, integrity and accountabilities.

 

 

Emil Wyss brings love and prosperity to people’s of Pakistan

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Karachi(Cliff News)Mr. Emil Wyss, who was the Consul General of Switzerland in Karachi from 2014-16, recently was in the metropolis and Hyderabad on a twelve days private visit!“Just before leaving Karachi after my diplomatic assignment ended, my wife and I committed to revisit this beautiful country every year around the 14th of August. I’m very happy that I could come this year to celebrate the Pakistani
Independence Day with friends and to meet with some local charities, and
NGOs to further promote their cause to serve the less privileged” said Mr.
Wyss who arrived in Karachi on August 07.During this visit the Swiss national, who excitedly boasts that his heart is half-Pakistani, paid visits to Karachi Vocational Training Centre for intellectually challenged children, Bint-e-Fatima Old Home Trust for aged / single women,Al-Umeed Rehabilitation Association (AURA) for cerebral palsy children, Deaf Reach School for aurally impaired, Alamgir Welfare Trust where he inaugurated the Trust’s state-of-the art computer institute for the less
privileged students in Korangi area.
Mr. Wyss also visited Marie Adelaide Leprosy Centre where he paid homage
to the founder, Late Sister Ruth Pfau. He attended an impressive investiture
ceremony and Independence Day celebrations organized by Saifiyah Girls
School run by the Bohra community in the old Karachi City precinct. He also
granted wishes of terminally ill kids during his visit to Make-a-Wish
Foundation Pakistan.Despite heavy rains over past week-end, the former Swiss diplomat, went out
and about on his mission to visit Friends of Burns Centre at the Civil Hospital(now Dr. Ruth K. M. Pfau Hospital), Brenton Carey Hostel for orphan and single-parents girls students, the Edhi Foundation, IBTIDA Drug Rehabilitation Centre, and Dar-ul-Sukun home for the abandoned children with special
abilities.Dressed in a half-starched traditional Pakistani shalwar kameez, with waistcoat, and sandals, Mr. Wyss made sure to attend the official flag hoisting ceremony at the Mazar-e-Quaid on the morning of August 14. Following which, he visited Afzaal Memorial Thalassemia Foundation where he donated blood for thalassemia major children. Later that day, he visited Markaz-e-Umeed to participate in the Independence Day celebrations and enjoyed BBQ dinner with the elderly at Vcare Social Welfare Society in the metropolis’ North Nazimabad area.While he was in Hyderabad, the expat met with students of Government Boys Public School from Kotri’s Dhani Bux Village, visited Neuro Medical Centre,attended Eid and Independence Day celebrations organized by the Rotaract
Club of Hyderabad Galaxy, and showed keen interest in the artworks made by
students during his trip to the Mehran University’s Centre of Excellence in Arts
and Design in Jamshoro.On the second last day of his tour de Karachi, Mr. Wyss visited the offices of HANDS Pakistan, went to meet students at the Anjuman-e-Behbood Samat-e-Atfal (ABSA) School and College. He also participated in a special event arranged by Dawood Global Foundation for its Educate-a-Girl program.In the vicinity of Landhi, he visited Drug Free Pakistan Foundation. Mr. Wyss also made a stop at one of Pakistan’s first ever vocational education institute,Pak-Swiss Training Centre, and spent one afternoon with the especially-able children at the Umeedgah Rehabilitation Welfare Trust.
Few hours before returning back, Mr. Wyss did not miss the Commissioner
Karachi’s City Parade. Talking to senior journalists, and media representatives
at a local hotel he shared details of the tour, cherished the world-famous
Pakistani hospitality, and expressed his interest to revisit Pakistan, soon, with
his wife – Arie.

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Egyptian movie 122 releasing in Pakistani cinemas

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Karachi(Cliff News)ABA Associates Private Limited (ABA), distributors of the Egyptian suspense and thrill-packed movie, 122, dubbed in Urdu,has proudly released the mind-blowing trailer of their film, creating anticipation and excitement among cinema-going audiences in Pakistan who are looking forward to this first-timeever Egyptian production release in the country.The movie is a collection of exciting genres laced with adventure, suspense, action, thrill, and eternal love. The plot revolves around a couple that gets embroiled in an unfortunate incident only to find itself caught in even more danger when they reach out for help. Their only aim is to survive the night and escape in one piece.Known for their immeasurable talent, the eminent cast of 122 includes Tarek Lotfi, Ahmed Daoud, Amina Khalil, Ahmed Al-Fishawi, Mohammad Lutfi, Jihane Khalil, Mohammed Mamdouh and many more. The movie is directed by Yasir Al Yasiri,one of the renowned directors of the Arab world, highly popular for his brilliant directions, produced by Saif Oraibi, written by Salah Al Gehiny, while the editor is Amr Akef, DOP is Ahmed Kardous and line producer is Mohamed Nassar.The movie has been launched in Egypt earlier this month and will beinternationally launched on January 12,2019. It has been brought to Pakistan for nationwide release on January 18, 2019by ABA Associates Private Limited (ABA).A first for Pakistan where an Egyptian movie, dubbed in Urdu will be hitting screens in Pakistan, it is expected that it will meet as rave reviews here as it has already received in Egypt, as the Egyptian film industry is at par with Hollywood and Bollywood standards. This movie is the first step towards building strongerrelations with UAE and Egypt, which arelooking forward to bringing more of theirmovies to our cinemas and furthering ties between our countries.Speaking about the trailer launch of 122, Ali Chaudhry, CEO of ABA Associates said, “We are really excited to bring the first Egyptian movie to Pakistan and think that such Arab movies have huge potential to do very well here owing to their use of advance technology and meeting international standards”.Project co-partner, Saleem Daad, also renowned director of cinematography, said, “I am also looking forward to bringing many more films to our market for I feel the time is just right to invest in such partnerships with our neighboringArab countries.”Classification and rating of film: Action-thriller and Suspense, suitable for all

About ABA Associates Private Limited (ABA):

ABA comprises a team of professional,technical and financial experts, withresources and required infrastructure for not only dubbing/translating any Arabic/ GCC and foreign language film, but also efficientlyhandling its distribution andlaunch in Pakistan through its exclusive distribution department. ABA is in concrete negotiations with international distributors to bring more foreign language films meeting theinternational standards of contemporary cinema, forrelease in Urdu version in Pakistan.Through its sister concerns, ABA also has the capability to arrange and facilitate the shooting of foreign moviesat any desired location in Pakistan by offering them technical equipment andlogistics support.

 

 

The Sooper Junoon Concert makes history as most iconic live act ever seen in Pakistan

SooperJunoon - Ali Azmat on the stage

Karachi(Cliff News)Karachiites were treated to the most awaited concert of the year featuring Pakistan’s biggest Sufi rock band, Junoon. The event – which was organized by leading biscuit brand, Peek Freans Sooper to celebrate Pakistanis’ passion for their country on the birth anniversary of Quaid-e-Azam as well as to commemorate nearly 30 years of Junoon’s music – was declared a roaring success as it not only kept the audience singing along to the nostalgic tunes loud and proud, but also proved to be an awe inducing showcase of live effects and animation.Although there have been countless large-scale concerts throughout Pakistan’s history, a recent lull in the frequency of such events threatened to derail and completely submerge its live entertainment scene. The Sooper Junoon concert proved to be the impetus needed to jumpstart that trend once again.The event was a star-studded one with popular celebrities such as Wasim Akram, Zohaib Hassan along with an army of other celebrities and personalities in attendance. The much talked-about Ladies Only Pink Circle, which even Ali Azmat acknowledged on-stage as a first, was the crowning glory of the event while other enclosures were packed with people of all ages, all of whom had come together to see Junoon’s reunion after a long halt of 13 years.With a massive stage set for the Sufi-Rock Kings, the host for the evening, Faizan Haque, kick-started the event with Pakistan’s top DJ, Faisal Baig, whose Classic Rock music set helped build the mood for what was to come later. Following him were four brilliant opening acts, namely Lyari Underground, Khumaariyan, Tamasha and Sounds of Kolachi, every band making its own mark with the audience and leaving them yearning for more.With the appearance of each live act, the anticipation of the crowd for Junoon’s first live act in years grew, eventually getting to a point where it seemed like they just couldn’t take any more. However, once Junoon took to the stage, the evening took a turn from absolutely amazing to dream-like spectacular. With an incredible light show that was accompanied by L.E.D graphics and animations playing on three humongous screens which in their entirety spanned more than 200 feet in length, the audience was completely swept away by the entry. ” Wow! Look at all these people!” was the band’s first words on stage after 13 years when they saw the more than 10,000 in attendance.Junoon began with a tribute to the Father of the Nation before going on to perform iconic hits such as ‘Khudi’, ‘Sayoonee’, ‘Saaien’ and countless others.

SooperJunoon - crowd at the concert

The band then came full circle with a beautiful tribute to Junaid Jamshed in the form of a heartwarming performance of ‘Dil Dil Pakistan’, thereby filling the atmosphere with great emotion and nostalgia.Perhaps the most memorable moment of the concert was when Salman and Ali veered away from the script to sit down on the stairs of the stage and do an impromptu performance of the legendary hit, ‘Wish You Were Here’; their way of paying tribute to global icons, Pink Floyd. From there they entered their classic hit ‘Chalay, Chalay Thhay Saath Saath’. To everyone’s surprise, Ali didn’t sing the last line of the song, a rare display of emotion by the rock star, which pushed many in the audience to tears again. He turned away from the audience and said, “They ask that ‘oooh Ali what does this reunion mean to you…and I go, meh it’s the usual’, but – this reunion…”, and just left it at that, simultaneously echoing the feelings of everyone in attendance.Even with such a fantastic presentation of raw sentiment and emotion through the power of music and lyric, nothing could prepare the massive crowd for what was next in store. For the band’s last performance of the evening, Jazba Junoon, the audience was treated to what was, arguably, the longest and most brilliant firework show in recent history. The event concluded with the singing of the National Anthem with everyone gasping and cheering in awe as massive green fireworks appeared, just as they played the last note. The coincidence of the timing escaped no one. Maybe it was all planned to perfection. Goosebumps.It is no doubt that Peek Freans has, once again, exceeded expectations with the Sooper Junoon Concert and given the people of Karachi an evening where they were left both dazzled and awed by legends and newcomers alike. One hopes that EBM – the makers of Peek Freans – are able to come up with even greater initiatives for the future and thus make good on their promise of promoting all that is great about Pakistan.

SooperJunoon -Ali & Salman rocking the stage

 

 

 

 

 

 

Sound Diaries launch music video of “Ho Mian” by Natasha Baig and Karim Barolia

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Karachi(Cliff News)Sound Diaries, a journey of Karim Barolia and Aamish Hussain exploring beauty of Pakistan through Sound. Sound Diaries brings its second video of the song “Ho Mian” featuring Natasha Baig with stunning audio and visual presentation of exploring pathways and connections of being one with God, the journey of self-realization and of finding God within us and showcasing exquisite landmarks and heritage sites by filming “Ho Mian” at Kalan Kot Fort, Haleji Lake and Shah Jahan Mosque in Thatta, Sindh.Karim Barolia, music producer and co-director of video of the song “Ho Mian” came up with the concept from his real life journey. The video starts with Karim on a journey of self-exploration trying to find the connection with God, he is traveling and exploring through the beauty of Sindh where Natasha Baig is subliminally singing the song in different characters crossing his path unnoticed on the course of his journey. The visual equally compliments the grandeur feel of the song and makes connection with the viewer instantly.Natasha Baig, giving her mystical voice to the lyrics of Ghulam Murtaza Mehdi and music production of Karim Barolia makes “Ho Mian” touch soul of the listener.The second video of Sound Diaries wouldn’t have been possible without its production team lead by Aamish Hussain and co-directed by Zainab Nasir, executing Karim’s directorial vision on location.Through this video, Sound Diaries pays tribute to the architectural glory and historic allure of these sites that have stood the test of time. Alongside their extraordinary appeal, each of these landmarks tells a story of years gone by. It is our responsibility to ensure we do our part in preserving the mystique of our exquisite heritage.Sound Diaries is determined to continue its journey through exploring different regions of Pakistan as well as different property of Sound. The project has been self-funded till now and is looking for sponsorship to continue its journey for showcasing the beauty of Pakistan through its actual auditory image.

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Senator Raza Rabbani presents Jinnah Award to Souriya Anwar and Jimmy Engineer

Photo Release - Senator Raza Rabbani presents The Jinnah Award to Souriya Anwar & Jimmy Engineer (Dec 17, 2018)

Karachi(Cliff News)The Jinnah Society conferred its prestigious Jinnah Awards on prominent artist and social worker Jimmy Engineer and SOS Children’s Villages Pakistan Founding President Souriya Anwar in recognition of their selfless services for the humanity at large particularly for the special and orphaned children. Former Senate Chairman, Senator Mian Raza Rabbani, who was the chief guest of the award ceremony, presented the Jinnah Award to both winners. He said that he was honored to hand over the Jinnah Awards to Souriya Anwar & Jimmy Engineer in recognition of their outstanding & dedicated services to Pakistan.The Jinnah Society was established on 23rd April 1997 at Karachi and has completed 20 years of existence in Pakistan. The main objective of the Society is to propagate the principles, ideals and vision of Quaid-e-Azam as a nation building exercise and in the development of democratic leadership in the role model of Mr. Jinnah. Another activity of the Society is the conferring of “Jinnah Award” to a person who has rendered outstanding and meritorious services to Pakistan and its people.On this occasion Senator Mian Raza Rabbani appealed to the Sindh government to implement the orders of the Sindh High Court under which the Flagstaff House was to house a library, an audiovisual center and a museum. “None of these facilities, however, could be set up within the historic place, which later went to the provincial government under the 18th Amendment to the Constitution” he added. He also said that the Quaid wanted Pakistan to be a welfare state. He referred to the Quaid’s Aug 11, 1947 speech, and said “It’s difficult to find it because it speaks of fundamental human rights, minority rights, and what Pakistan must not be; a theocracy. But, this is not what the state had envisaged Pakistan to be after Jinnah’s death. That’s why the Flagstaff House remains without a museum, a library and an audiovisual center, so people might not know the exact purpose for which Pakistan was made.”Continuing on the same subject, he pointed out that the three fundamental principles of the Quaid — Unity, Faith and Discipline — had been ‘rearranged’ as Faith, Unity and Discipline, under a government notification dated Jan 11, 1955. According to him, whenever the ruling elite of Pakistan talks about a change it wants to shun two things — provincial autonomy and the parliamentary form of government — both of which, he believed, were dear to Quaid’s heart.Liaquat Merchant S.I. President, The Jinnah Society said that The Jinnah Society seeks to propagate the principles, ideals and vision of the great man as a nation building exercise even today, more than seven decades after Jinnah passed away.We will continue to aspire to achieve the Pakistan envisioned by Quaid-E-Azam Muhammad Ali Jinnah which is now a view shared by the political divide.”Ashraf Wathra, Founder Secretary General, The Jinnah Society in his welcome address said that “the work of Jinnah society and the propagation of Jinnah’s vision for Pakistan will continue to shine as a beacon of light on this nation and will hopefully inspire our younger generation to serve this country with loyalty and dedication which Pakistan expects from each and every citizen of Pakistan.”On receiving the Jinnah Award, SOS Children’s Villages Pakistan Founding President Souriya Anwar said “We must learn a lesson from the uncompromising morality of Quaid-e-Azam if we are to ever achieve his dream of a society based on the principles of honour, integrity, equality and social justice”. Souriya Anwar is a dedicated social worker with over four decades of service to humanitarian causes. Her interventions cover many social issues and, in particular, the welfare of orphans, the disabled, health, education, women’s uplift and the care of the aged. She is recognized as an expert in the field of social welfare, whose advice is regularly sought on related issues. Her major contribution to nation building has been the establishment of SOS Children’s Villages Pakistan in 1975. Under her leadership, this has expanded to 52 projects in all parts of the country, and is recognized as the nation’s leading organization in the field of child welfare. It is trusted and supported by the public and the government, and is completely self-financed. She has received numerous awards for her passionate espousal of the rights of the less advantaged.Renowned artist and social worker Jimmy Engineer said that “I am a simple servant of Pakistan because all my life I have served my beloved country as an artist to portray the positive image of Pakistan. I will continue to promote and project soft, positive, moderate and forward-looking image of Pakistan and its peace-loving people before the comity of nations through my art, delivering talks and interacting with people from all walks of life”. A peace-loving man, Jimmy Engineer is widely known as Pakistan’s indefatigable crusader for the oppressed, disabled, mentally handicapped, impoverished and generally for all who need him as he has the ability to communicate with people from all walks of life. Though he already has over 3000 paintings and more than 1000 calligraphies over 1500 drawings to his name besides the 700,000 prints in private collection in more than 60 countries, selling his work is not why he paints. Like his art he simply aspires to spread his love for people wherever he goes and is ceaselessly pursuing the course of charity as his heart is sold to humanity for the rest of his life.Ameena Saiyid OBE, S.I. Secretary General, The Jinnah Society in her closing remarks said “The Quaid’s achievement was to have united an economically and geographically diverse and multicultural and multiethnic people into working towards the same goal for a considerable period of time.”So far, the Jinnah Award has been given to Abdul Sattar Edhi, the founder and Chairman of Edhi Foundation; Mr. Graham Layton, the founder and Chairman of Layton RehmatullahBenevolent Trust for establishing eye hospitals in Pakistan; Hakeem Muhammad Saeed for establishing the Hamdard Foundation and Hamdard University; Dr. Ruth Pfau, Chairperson, Marie Adelaide Leprosy Centre, Karachi for outstanding services to Pakistan over a period of more than 40 years; Dr. Akhter Hameed Khan to whom the award was conferred posthumously for his outstanding and dedicated services to the people of Pakistan in the shape of Orangi Pilot Project; Dr. Ishrat Hussain a former Governor of State Bank of Pakistan for his vision and services in regulating banking policy which resulted in domestic growth; Air Marshal (Retd.) Asghar Khan for his outstanding and dedicated services to the cause of democracy and human rights in Pakistan; Former Chief Editor – Dawn late Ahmed Ali Khan for his outstanding services in the field of Journalism; Dr. Adib Rizvi, Professor and Director, Sindh Institute of Urology and Transplantation (SIUT); Mr. Ibn Adur Rahman, Director of the Human Rights Commission of Pakistan (HRCP); Mr. Imran Khan, Founder and Chairman, Board of Governors, Shaukat Khanum Memorial Cancer Hospital and Research Centre;Mr. Ardeshir Cowasjee who rendered outstanding services to Pakistan in his respective area of service;

 

Cinepax Introduces 4DX theatres to Pakistan

Mariam El Bacha, CEO Cinepax with JongRyul Kim, CEO of CJ 4DPLEX

Karachi(Cliff News)CJ 4DPLEX the world’s leading cinema technology company and Cinepax announced their plans to launch the first two 4DX theaters in Pakistan. The two locations, Ocean Tower Mall in Karachi and Packages Mall in Lahore, will launch in 2019. The announcement was made at the CineAsia trade show being held at the Hong Kong Convention & Exhibition Centre, December on 10-13, 2018.Cinepax’s flagship location, a 10 screen multiplex, at the Packages Mall, Lahore, will house the first 4DX theatre in the country. The addition of the 4DX theatre at the Ocean Tower mall in Karachi will exemplify how Cinepax is pioneering the worldwide trend on how families interact at the movies as opposed to the traditional cinema environment.Overall Cinepax is committed to bring Pakistan world-class entertainment in order to revitalize the industry and give consumers’ choice when experiencing cinema. The company believes there is an experience for everyone, and 4DX changes the way people interact inside the theatres. Being the first in bringing 4DX to Pakistan elevates the company to a new level of differentiation and sophistication, in an era of innovation in cinema technology advancements.“At Cinepax, we aim to wow our guests by delivering a state of the art entertainment experience and service excellence together and CJ 4DPLEX just hit the mark,” said Mariam El Bacha, CEO, Cinepax. “Pakistan deserves to experience the excitement and reality of CJ 4DPLEX and we couldn’t be prouder to open our first theatre in our Packages Mall location, which is the biggest multiplex in Pakistan. Bringing 4DX to Pakistan links our purpose of being Pakistan’s most favourite entertainment company as well as it enforces our commitment to the country and its families to deliver a world-class family entertainment experience.” “We are working closely with Cinepax to provide our premium cinema technology format in an effort that positions them as a leading cinema exhibitor across Pakistan with a commitment to delivering new and enriching cinema experiences to customers,” said JongRyul Kim, CEO of CJ 4DPLEX. “We continue to expand our innovative theatre formats to give audiences worldwide experiences that are unlike anything available in theatres today.”

About CJ 4DPLEX:

CJ 4DPLEX is a leading, next-generation cinema technology company, headquartered in Seoul with international offices in Los Angeles and Beijing. The company has created immersive film technologies for theaters worldwide that include ‘4DX’, ‘ScreenX’ and ‘4DX with ScreenX’ for consumers to experience films in ways that were never before possible.4DX provides moviegoers with an immersive, multi-sensory experience, allowing the audience to connect with movies through motion, vibration, water, wind, snow, lightning, scents, and other special effects that enhance the visuals on-screen. Each 4DX auditorium incorporates motion-based seating synchronized with more than 20 different effects and optimized by a team of skilled editors, maximizing the feeling of immersion within the movie, beyond the limits of audio and video. More than 570 Hollywood and local titles have been screened in 4DX. To date, more than 68,000 4DX seats operate in 583 auditoriums, spanning 60 countries.ScreenX is the world’s first multi-projection theater technology used within a theatre setting, marking it as the most visually immersive theater experience of CJ 4DPLEX. ScreenX allows moviegoers to go beyond the frame of the movie screen by utilizing a proprietary system that expands images of feature films and pre-show advertising to the left and right walls of the theatre, creating an immersive, panoramic, 270-degree viewing experience. To date, ScreenX has been installed in 184 screens around the world, including 85 screens in South Korea; 61 screens in China; 11 in the United States; 5 in England; 4 in Turkey; 4 in Japan; 3 in Switzerland; 2 in France; 2 in Vietnam and 1 in Spain, Hungary, UAE, Kuwait, Thailand, Indonesia, and Israel.