“Hoga Saaf Pakistan” launches “Safai Anthem”

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Karachi(Cliff News)To instill ownership amongst Pakistanis to keep themselves and their surroundings clean, ‘Hoga Saaf Pakistan’ (“HSP”), powered by Dettol, has launched a new Safai Anthem. The anthem envisions a Saaf Pakistan featuring all the HSP ‘Safai Champions’ which include Fahad Mustafa and Shaniera Akram as the prime champions, along with Waseem Badami and Iqrar ul Hasan. The anthem has been sung by Asim Azhar and Aima Baig with Shuja Haider’s composition.“Music is an impactful way to mobilize the masses”, stated Humayun Farooq, Marketing Director Health of Reckitt Benckiser Pakistan Limited – the makers of Dettol.  “Hoga Saaf Pakistan is not just a social cause that a brand supports, it’s a social movement Dettol is leading to bring the conversation around cleanliness to the forefront. In addition to the numerous hand-washing drives, public service messages and TV shows, this anthem is yet another attempt to mobilize Pakistanis so they unite and take responsibility for a healthier, cleaner Pakistan!”“Hoga Saaf Pakistan has taken the mantle of cleaning Pakistan and changing our attitude towards solid waste, which is growing at the rate of 2% annually, ending up on our streets eventually”, stated Mr Jerjees Seja, CEO ARY Digital Network. “In partnership with Hoga Saaf Pakistan, ARY aims to inspire the citizens of Pakistan through this anthem to embrace the change and share our vision, so we can bring many people forward to play their responsibility in this noble cause.”“Hoga Saaf Pakistan”, powered by Dettol, has been working towards driving a Saaf Pakistan through several TV shows, public service messages, clean-up and hand washing drives as well as celebrity supporters. The movement is also Dettol and ARY’s contribution to Prime Minister’s “Clean Green Pakistan” initiative launched in October last year.

 

Raat Shabnami’s release marks as String’s last single for their Album “30”

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Karachi(CliffNews)The internationally acclaimed pop-rock band Strings has dropped the final single; “Raat Shabnami” from their 30-anniversary album. The eight singles were a celebration of the iconic band that has existed in the Pakistani music scene for the past 3 decades.Raat Shabnami is a hand-clapping, sing-along song, accompanied by a psychedelic music video with their signature poetic lyrics and the right amount of rock and roll to have you tapping your foot with the beat. The music reels off all cutting-edge influences, with the seam of genuine love and nostalgia running through, that gives it the simple charm that Strings has always retained. Amid the trippy scenes and the punchy guitar riffs, what gives the music video its real power are the lyrics- an ode to the band’s historically significant musical expedition.“Strings has always been more than just another band. Like they say, music lives forever- and our music has managed to live in the hearts, becoming a huge part of a lot of memories. With Raat Shabnami, we want to thank our fans for being a part of our musical journey,” said Faisal Kapadia, speaking about the release of the single.The music video for the single has been produced by Anomaly Films, and directed by Yasir Jaswal. Featuring defining moments from the band’s famous music videos in the background, the song leaves fans at an emotional standpoint as Faisal Kapadia sings, “Yaadon main hain yaadain esi, jeetain kesi mattain kesi.” The lyrics have been penned down by Anwar Maqsood.Strings have been one of the most enduring stories of Pakistan’s musical scene. As rockstars with poet’s hearts, they are truly singular. Having laid the blueprint for pop-rock in Pakistan; their inimitable body of work includes five studio albums, four season of Coke Studio, multiple international film soundtracks and more. Known for their melodious tracks and thoughtful poetry, Strings have managed to stay relevant in the Pakistani music scene over all the changing musical eras.

 

Red Bull Campus Cricket:Pakistan outclass SriLanka by 9 runs

[Press Release] PAKISTAN ADVANCES TO THE CHAMPIONSHIP MATCH OF RED BULL CAMPUS CRICKET WITH A 9 RUN DEFEAT OF INTERNATIONAL COLLEGE OF BUSINESS & TECHNOLOGY FROM SRI LANKA

Dubai(Cliff News) Still riding high from yesterday’s defeat of arch-rivals India, Pakistan played like a squad determined to make the finals and outclassed a scrappy Sri Lanka side in a 9 run victory on the way to 187 runs overall.  The win puts Pakistan in the finals of the 2019 Red Bull Campus Cricket tournament and a chance to seek the ultimate glory of raising the winner’s trophy.Man of the Match Mahmood Ali pushed Pakistan from the start, leading a balanced attack at the crease with 23 runs and providing outstanding fielding when the team needed it the most.   Ali also was the star against India the day prior when he punished India with a big bat and hopes to keep this trend going in the finals against South Africa.“Sri Lanka played brilliant cricket today but I’m happy that we got the victory,” Ali said.  “South Africa will be a tough opponent in the finals but we are ready for the challenge. Maybe the best team wins, maybe not but we’ll go out and give our best.”The Energizer Over again proved to be an Achilles heel for Pakistan as they failed to capitalize for the 2nd straight match.  In what should be an opportunity to pad their run totals, they instead were bowled out which automatically staked Sri Lanka to a 5 run start on their chase.  The Energizer Over is a unique element to Red Bull Campus Cricket where teams can select one over where every run is double in value and adds an additional strategic element to each match. Launched in 2012 with just over 800 participants, Red Bull Campus Cricket has grown steadily, with the number of participants increasing year-on-year, reaching over 8,000 athletes in total. It has fast cemented its status as an important competition for aspiring cricketers currently in university – all players within a team must be affiliated with their own university or college.Not only does the tournament provide teams with professional cricketing experience, Red Bull Campus Cricket also offers a once in a lifetime opportunity for upcoming cricket athletes to gain recognition and further their career.

 

Pakistan Solar Quality Passport: Training of Master Trainers begins in Islamabad

Pakistan Solar Quality Passport Training of Master Trainers

Islamabad(Cliff News)Pakistan Solar Quality Passport: Training of Master Trainers begins in Islamabad today.  Dr Rana Abdul Jabbar Khan, CEO AEDB, inaugurated the training. In his address to the participants Dr Jabbar said that “Emerging technologies like solar PV need to be well understood for their performance and applications in a diverse region like Pakistan. While we import a lot of equipment, it is critical to have experts that can engage on techo-economical analysis, particlarly to improve future yields and have a more significant impact on the environment. The training initiated today is creating a legacy  for capacity building of industry experts.”This 5-day training, is being led by Mr Frank Neumann and Mr Frank Robens from Renewables Academy (RENAC), Berlin, Germany with participation from NUST Islamabad, UET Lahore, NED University Karachi and Women in Renewable Energy (WIRE).The purpose of this Training of Trainers programme is to prepare skilled Master Trainers who can contribute actively to building the capacity of local solar installers to ensure quality of solar installations in Pakistan. Each participating organization has committed to arrange and execute at least three trainings for solar installers per year. These trainings will prepare solar installers to make certain that they are delivering quality installation and after installation services in addition to selecting quality solar PV products for installation. By encouraging installers to ensure right design, good product selection and proper installation, greater customer satisfaction can be achieved along with an improved image of the solar industry in Pakistan.The Pakistan Solar Quality Passport is a private sector initiative led by the Solar Quality Foundation (SQF) and supported by the Deutsche Gesellschaft für Internationale Zusammenarbeit (GIZ) GmbH and Alternative Energy Development Board, together with partners such as the German Solar Association and Stimulus, to develop a concept that will significantly improve quality in the Pakistani solar market.The Pakistan Solar Quality Passport (SQP) ensures that the customer is provided with the required documentation after a PV system is installed. The SQP, however, does not replace manufacturer warranties and guarantees. By  focusing on quality, the solar sector wants to improve the long term reliability of PV systems in Pakistan.  It wants to prevent – among other things: low quality and unsafe installations work; misleading claims given to system owners regarding the performance of their Solar PV system and future electricity bills; false advertising regarding the size and suitability of the Solar PV system being installed and; the installation company not taking responsibility for the whole of the Solar PV system including fulfillment of component warranties and general workmanship.All solar companies and installers who wish to sign up for the Solar Quality Passport scheme, must undergo training provided by one of the certified Master Trainers and institutions participating in this training.

About:

Solar Quality Passport Pakistan is a PDF-based As-built-report to be issued with the installation of all good-quality Solar PV units. The SQP is based on experiences from Germany and South Africa, where similar concepts have been invented and implemented by the German Solar Association and local partners. This knowledge is now being transferred to Pakistan. Thanks to funding by the German-International Cooperation (GIZ) and supervision by local associations and the Alternative Energy Development Board (AEDB) the SQP will be implemented by the German Solar Association and Stimulus.

 

Hilal Care unveils SIENA,Pakistan 1st perfumed and antibacterial handwash

Hilal Care Unveils SIENA, Pakistan's First Perfumed and Antibacterial Hand Wash 1

Karachi(Cliff News)Keeping up with its tradition of enriching people’s lives with the best quality consumer products, Hilal Care has recently launched SIENA, Pakistan’s first perfumed antibacterial hand wash developed using Europe’s finest fragrances. SIENA’s launch was kicked off by its campaign paying tribute to every caring hand that has supported a loved one through each step of life. The campaign portrays touching moments to encapsulate care and protection, capturing the essence of the brand.SIENA Perfumed and Antibacterial Hand Wash promises to deliver cleanliness and guaranteed protection from germs with its advanced antibacterial technology, while its long-lasting floral fragrances immerse you in a delightful sensorial experience.Speaking about the launch of the new line, Muhammad Irfan, the COO of Hilal Care said, “With the ever-growing narrative on health and hygiene, we want to introduce a product which gives our consumers a sensorial experience along with germ protection. The Siena Perfumed Antibacterial Hand Wash is another addition to our growing line of innovative and high-quality products.”

About Hilal Care:

Hilal Group established Hilal Care Pvt. Ltd in 2016 with a vision to provide high quality and innovative personal, home & health care products to its consumers. The introduction of Siena Perfumed Antibacterial Hand Wash is a building block in Hilal Care’s vision, “Live Better. Feel Better”.

 

J.launches a new and bigger store at Dolmen Mall Clifton Karachi

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Karachi(Cliff News)J. has opened a new and bigger store at Dolmen Mall, Clifton. The store launch was celebrated with a grand opening ceremony and the ribbon cutting was done by the honorable Governor of Sindh, Mr. Imran Ismail.With the selling space of 4,200 sq. ft., the store is almost double the size of the premises it had in the area previously, multiplying its presence in the area. The new megastore stocks the men, women, and kids clothing lines as well as accessories, fragrances, and cosmetics in an ambiance of detailed décor and contemporary style.The grand opening ceremony was attended by famous celebrities and Journalists including Fahad Mustafa, Waseem Badami and Iqrar ul Hasan.Speaking about the store launch, the GM Marketing Yasin Yousuf said, “The new store represents one step further in our desire to create a unique space where fashion, art, and culture coexist. Our aim is to continue to make our mark as a national and global brand while portraying a positive image of Pakistan. Our efforts are not only to offer a unique shopping experience, but also to contribute towards the success of the country’s economy.”2019 is marking the launch of its new store with an exclusive discount of flat 25% off on all its products on 5th and 6th October, 2019.

About J. Junaid Jamshed:

J.is a leading fashion brand which was established in 2002 with a unique philosophy to revive the country’s cultural heritage. It expanded its store network to 100+ outlets nationwide. J. has further expanded globally by opening 20 outlets in the UK, Australia, Canada, New Zealand, UAE, Qatar, to name a few.

 

Marie Stopes Society hosted a seminar on family planning

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Karachi(CliffNews)Honouring International World Contraception Day celebrated earlier this week, Marie Stopes Society (MSS) hosted a seminar ‘Sehatmand ma, sehatmand bache, sehatmand Pakistan’ highlighting that a healthy mother leads to healthy children, thereby contributing to a healthy Pakistan. The Chief Guest of the seminar was honourable Secretary of Population Welfare Department, Mr. Zahid Ali Abbasi. The seminar stressed upon the need for family planning and birth spacing as the basic right of the mother and the child.Other distinguished panelists at the seminar were Prof. Dr. Sadiah Pal, leading Gynecologist and a senior member at National Committee for Maternal and Neonatal Health (NCMNH), Syed Nasir Imam, Country Lead Public Affairs & Communication – Pfizer, Asma Balal, Country Director at MSS and Mr. Rashid Sami, Filmmaker. The panel was moderated by Dr. Xaher Gul, Director Strategy at MSS.“Given the high rates of maternal mortality, childhood stunting and above 38% of the country’s population living in poverty, ensuring access to safe contraception directly contributes to the national development agenda,” said Asma Balal, Country Director at Marie Stopes Society.“The need for family planning is staggeringly high in Pakistan. The Government of Sindh has been making concerted efforts to ensure the availability of contraceptives to the people of Sindh. Having said that, the grassroot challenges are present such as misperceptions, lack of trained health staff and others. To make a real difference in this area, there’s a need for awareness and proper counselling as well as combined efforts of the key stakeholders,” said Mr. Zahid Ali Abbasi in his remarks.The event ended on a positive note where the role of the public and private sector was emphasized and new opportunities were discussed to create awareness about the issue and improve access to family planning services.

About Marie Stopes Society:

Marie Stopes Society (MSS) is a Pakistani non-profit organisation, registered in 1990 under the Societies Registration Act 1860. MSS has been providing high quality reproductive health and family planning services nationally. MSS works in close collaboration with the Government of Pakistan’s Population Welfare Department in each province, providing life-saving family planning services to almost 700,000 clients annually. Since 2010, MSS has served 6.2 million clients, thereby saving the lives of over 7,000 mothers across Pakistan.