“Hoga Saaf Pakistan” launches “Safai Anthem”

IMG_20191214_152946.jpg

Karachi(Cliff News)To instill ownership amongst Pakistanis to keep themselves and their surroundings clean, ‘Hoga Saaf Pakistan’ (“HSP”), powered by Dettol, has launched a new Safai Anthem. The anthem envisions a Saaf Pakistan featuring all the HSP ‘Safai Champions’ which include Fahad Mustafa and Shaniera Akram as the prime champions, along with Waseem Badami and Iqrar ul Hasan. The anthem has been sung by Asim Azhar and Aima Baig with Shuja Haider’s composition.“Music is an impactful way to mobilize the masses”, stated Humayun Farooq, Marketing Director Health of Reckitt Benckiser Pakistan Limited – the makers of Dettol.  “Hoga Saaf Pakistan is not just a social cause that a brand supports, it’s a social movement Dettol is leading to bring the conversation around cleanliness to the forefront. In addition to the numerous hand-washing drives, public service messages and TV shows, this anthem is yet another attempt to mobilize Pakistanis so they unite and take responsibility for a healthier, cleaner Pakistan!”“Hoga Saaf Pakistan has taken the mantle of cleaning Pakistan and changing our attitude towards solid waste, which is growing at the rate of 2% annually, ending up on our streets eventually”, stated Mr Jerjees Seja, CEO ARY Digital Network. “In partnership with Hoga Saaf Pakistan, ARY aims to inspire the citizens of Pakistan through this anthem to embrace the change and share our vision, so we can bring many people forward to play their responsibility in this noble cause.”“Hoga Saaf Pakistan”, powered by Dettol, has been working towards driving a Saaf Pakistan through several TV shows, public service messages, clean-up and hand washing drives as well as celebrity supporters. The movement is also Dettol and ARY’s contribution to Prime Minister’s “Clean Green Pakistan” initiative launched in October last year.

 

4th Karachi International Water Conference aiming to bring together thought leaders

President Of Pakistan Dr. Arif Alvi at the opening session on the first day of 4th Karachi International Water Conference

Karachi(Cliff News)The first day of the two-day Fourth Karachi International Water Conference aiming to bring together thought leaders, actors and players of the water sector that are working on Water-Energy-Food Nexus took place here today. Major global, regional and national organizations and their representatives, researchers, professionals, decision-makers, business innovators, practitioners, experts, women’s groups, youth groups and leaders on WEF Nexus exchanged ideas on fostering new thinking, developing innovative solutions and work on the water agenda for the 21st century.Day 1 opened with Ashraf Kapadia, Chairperson Hisaar Foundation who welcomed the guests and gave a short introduction of Hisaar Foundation – a Foundation for Water, Food and Livelihood Security. Next Simi Kamal, the Founder of Hisaar Foundation spoke on the purpose of the conference, linking it to the global discourse on Water-Energy-Food Nexus and the centrality of water in the nexus. Ghias Khan, head of ENGRO Corporation spoke of access to clean water. He mentioned that as responsible corporates, we must monitor, measure and analyze our water usage to uncover opportunities to enhance our water management. He urged the public and private sectors to work together to bring positive change for the future.In his Keynote address Dr Roberto Lenton, Daugherty Distinguished Fellow, provided his perspective on the challenges of the 21st century and the water-food-energy nexus, during which he highlighted the Sustainable Development Goals as the framework for articulating the challenges, examining the inter-relationships among water, food and energy security. He discussed the value of considering these three key challenges jointly rather than separately, and provided a few examples of these inter-relationships in specific contexts.His Excellency President of Pakistan, Dr Arif Alvi, highlighted that he has selected water as one of his main areas of focus and keenly supports initiatives aimed at providing short and long term solutions to Pakistan’s water problems. He spoke of the Clean and Green Pakistan initiative and other dedicated efforts for water management, agriculture efficiency and use of renewable sources for power generation. The exhibition of the conference was also opened by the President.Session 2A ‘Valuing Water – Harnessing Energy and Food Production’ focused on understanding and localizing the WEF Nexus. Session 2B ‘Leaving No One behind – Café of the Unheard’ provided a platform for the audience to directly engage with the experts present on a range of subjects. Session 3A ‘Water Governance and security – Saving Urban Water from Urban Decay’ explored governance and politics of urban water and identified the way forward for the city of Karachi. Session 3B ‘The Indus and Murray Darling – A shared experience of reform’ identified Australian sustainability initiatives of relevance for Pakistan’s consideration. Session 4A ‘Water Infrastructure and Investments – Who gives a Dam’ explored the place of large and small water infrastructures in the context of WEF Nexus. Session 4B ‘Does the Nexus actually work? Women’s perspective’s sought to ascertain if the WEF Nexus resonates with Pakistani women.The session ended successfully with the attendees hopeful that the water problems of the country could be addressed in a more positive and innovative way in the near future.The PR of was handled by Starlinks PR and Events.

FourthKarachi International Water ConferenceWater EnergyFood Nexus – Agenda for the 21st Century 

 

 

Nestle inaugurates new plant worth USD 22 million in Sheikhupura

Lahore(Cliff News)Punjab Governor Chaudhry Mohammad Sarwar inaugurated a state-of-the-art manufacturing plant at Nestlé Pakistan’s Sheikhupura Factory.The production capacity of the NESTLÉ FRUITA VITALS (Nestlé’s range of juices, nectars and drinks) Plant – the newest edition to its facilities operating in Pakistan – is 24,000 units per hour. The company’s investment of USD 22 million is one of its largest investments recently.While speaking at the occasion, Chaudhry Mohammad Sarwar said, “We aim to create conditions in which foreign companies are attracted towards making new investments. At present, the government is making concerted efforts to revive the nation’s economy. I am really pleased to see that Nestlé, one of the world’s leading food and beverage companies, is making such good progress in Pakistan.”Welcoming the investment, the Governor added, “I am heartened to see that Nestlé has always taken a keen interest in creating opportunities for the people. Their investment demonstrates and speaks volume about Nestlé’s trust in the future of Pakistan.”Samer Chedid, Chief Executive Officer, Nestlé Pakistan, while sharing his views said, “Nestlé’s recent investment is a testament to our continuous trust in Pakistan and its growth potential. We are also excited about integrating our Chaunsa value chain. We are procuring Chaunsa mangoes from the 110 farms that we introduced interventions at to improve their yield’s quantity and quality. This integration demonstrates our Creating Shared Value approach in which we ensure that our activities and products are making a positive difference to society while contributing to Nestlé’s ongoing success.”“We appreciate the government’s steps as a result of which Pakistan has been listed by the World Bank as among the ‘Top-20 Improvers in Ease of Doing Business 2020’.   This is a clear reflection of the government’s commitment to improve competitiveness by increasing support for the development of the private sector, reducing regulatory and administrative burden on enterprises,” he said.

About Nestlé

Nestlé is the world’s largest food and beverage company. It is present in 191 countries around the world, and its 328,000 employees are committed to Nestlé’s purpose of enhancing quality of life and contributing to a healthier future. Nestlé offers a wide portfolio of products and services for people and their pets throughout their lives.

 

 

69% of water samples in Pakistan are contaminated and hazardous for drinking purpose

Karachi (Cliff News)Pakistan is amongst the top 10 countries with the lowest access to clean water. Between 69% and 85% of the water samples were contaminated and deemed hazardous for drinking purposes.Dr. Arif Alvi, PTI’s nominated next president of Pakistan said that “Cleaner Karachi is our top priority.” He was addressing a think tank organized by Hisaar Foundation on “Is Water Activism an Alternative for Water Policy?” He further discussed the PTI’s solution to Karachi’s crisis of water, sewage and garbage. The dialogue “Is Water Activism an Alternative for Water Policy?” aimed to take stock of the recent developments in the water sector and explore different perspectives on policymaking, advocacy and activism.The distinguished panel included Advocate Shahab Usto, Suleman Chandio, Former Managing Director KWSB and Member Task Force Sindh Water Commission, Dr. Fateh Marri, Head of World Bank funded Water Sector Improvement Project, Government of Sindh, Mr. Samar Ali Khan, former MPA and Ms. Simi Kamal, Founder Chairperson of Hisaar Foundation. The panel was moderated by Dr. Daanish Mustafa, Professor of Geography, King’s College, London.Ms. Simi Kamal, Founder Chairperson of Hisaar Foundation on this occasion said that “Pakistan’s water crisis alarms the severe shortage of available drinking water, with almost 44% of the population without access to clean drinking water.  Similarly, the country is ranked amongst the top 10 countries with the lowest access to clean water. Currently, without filtration, water contains arsenic as well as bacterial components that make it extremely hazardous for human consumption. Arsenic has high chances of resulting in bladder, lung, kidney and liver cancer due to its harsh elements. It also damages the central and peripheral nervous systems, blood vessels, the heart and can cause tragic birth defects.According to a report by Pakistan Council of Research in Water Resources, between 69% and 85% of the water samples were contaminated and deemed hazardous for drinking purposes. Diarrhea is one of the most common waterborne diseases that impacts every fifth citizen in Pakistan due to polluted water and unsafe drinking.60% of Pakistan’s infant related diseases are caused by water-related diarrhea, being the highest ratio in Asia. Pakistan is also on the list of the 10 most vulnerable countries to climate change. Water is also listed as one of the priority areas by the Prime Minister Imran Khan in his inaugural speech.Hisaar Foundation, a foundation for water, food and livelihood security, is a non-profit citizen’s body of volunteers and responsible citizens. The Foundation has been engaged in the water sector for over fifteen years and its Think Tank on the Rational Use of Water has previously developed and disseminated the Citizen’s Water Policy with recommendations for Pakistan’s National Water Policy Framework.

 

NBP Employees donate one day salary for construction of Diamer Basha and Mohmand Dam fund

Karachi(Cliff News)The employees of National Bank of Pakistan on the persuation of Saeed Ahmad, President, National Bank of Pakistan have decided voluntarily to contribute one day salary for the construction of ‘Diamer Basha and Mohmand Dam Fund 2018.’ This nationally important decision has been taken keeping in view the demerging acute shortage of water which poses an alarming threat for the country, which has been rightly observed by the honorable Supreme Court of Pakistan.In response to the Government of Pakistan, to mobilize funds through donations/contributions by both the domestic and international donors, an account with the name of “Diamer Basha and Mohmand Dam Fund-2018” has been established at all the branches of National Bank.Pakistan has always been a country blessed with rivers and rainfall, but in the view of the experts, there is going to be a massive water shortage as a large portion of the river water that passes through the country empties itself into the sea and the country loses out on power and irrigation opportunities.In his message to Saeed Ahmad said that that the management of NBP has expects field functionaries to welcome, receive and facilitate all persons desirous of making deposits and contributions in the said account. It is the ardent duty of each and every one of us to fulfill our responsibilities, whole heartedly and welcome the depositors courteously. Our helpdesk in all big branches, regions and Head Office are fully geared to extend fullest support, assistance and respond politely to any query and resolve every complaint.  Any staff member found to negligent/fall short in carrying out his/her responsibilities will be dealt with severely. Regional Management Teams will have ‘Zero Tolerance’ against those who are found not supporting the initiative and negligent towards this worthy cause.He further informed that NBP has advertised information for general public in Urdu/English in print media and and displayed banners. Telephone numbers for lodging complaints have been displayed notice at all the branches and ATM cabins and also displayed at NBP website. NBP Call Centre will be working 24/7 for disseminating information regarding the funds account on priority basis and resolving complaints.The Bank’s overseas branch network is also advised to facilitate collection of donations/contributions from overseas Pakistanis and/or any international donor/contributor. Donation and contribution to the funds can be made in the form of cash, cheque, prize bonds and other cash equivalents.It is now imperative that the people of Pakistan and expatriates settled abroad should express their love for the country by deposit any amount into the Fund.

Dadabhoy Institute organised workshop on “Advanced Technologies in Water Microbiology”

36484321_1746871942014588_6379751482404634624_o

Karachi (Cliff News)A two days workshop on ” Advanced Technologies in Water Microbiology” organized by Dadabhoy Institute of Higher Education with collaboration of Sindh Medical Store (SMS) at Main campus, DIHE on 29 – 30 June, 2018.Sindh Medical Stores has introduced comprehensive solutions for water microbiology, GMO and mycotoxin detection and food microbiology from world’s renowned companies.SMS partners with IDEXX Laboratories, USA when it comes to advanced technologies for water microbiology. IDEXX offers latest APHA and ISO methods for Total Coliforms, E. coli, Faecal Coliforms, Enterococcus, Pseudomonas, Cryptosporidia, Giardia and Legionella detection in all sorts of water samples and wastewater.
Theme of this workshop was based on these latest methods and demonstrations on detection of Total, Faecal Coliforms and E. coli in water samples.Speakers were Mr Nasir Khatib, Business Unit Head, SMS – Industrial Division & Syed Zaheer, Business Development Manager, SMS – Industrial Division. All faculty of Science and students participated.

LUMS and Nestle jointly organised seminar “Together for Water”

Lahore(Cliff News)Panelists while discussing World Water Day concurred that water resources, if managed properly, by all actors collectively, would ensure that everyone has access to it. They agreed that human behavior, social customs, institutions, and government policies heavily influence conservation of water.The discussion took place at a seminar “Together for Water”, held jointly by Nestlé Pakistan and Lahore University of Management Sciences (LUMS). The panelists represented a range of stakeholders; from think-tanks to academia and from government to private sector. The seminar highlighted issues faced by Pakistan, stressing possible solutions and a collaborative approach towards water conservation.Ensuring availability and sustainable management of water and sanitation for all is also goal number six of sustainable development goals (SDGs) by United Nations which signifies its importance. Pakistan has the world’s fourth highest rate of water use. The water intensity rate the amount of water in cubic meters used per unit of GDP- is also the highest in the world, suggesting that the country’s economy is more water-intensive. This wastage of water must be halted to further dive into the pool of scarcity. Highlighting the importance of finding nature based solutions to water conservation, Hammad Naqi, CEO, WWF-Pakistan said “WWF-Pakistan is committed to promoting nature based solutions to conserving and restoring water resources of Pakistan. This encompasses a holistic approach of water stewardship, security and conservation combined.”He gave the example of how WWF is working with companies like Nestlé to implement an international water standard that promotes the use of water in a socially equitable, economically beneficial, and environmentally sustainable way, through a stakeholder inclusive approach.Nisar Memon, Chairman of Water Environment Forum, talked about water governance in Pakistan, saying, “People and Governments of Pakistan are together to protect, preserve and plan water assets of Pakistan such as: 7235 glaciars and our major rivers – Indus, Jhelum and Chenab. The climate change challenges are being met with our 2013 National Climate Change Policy and today as we meet here in LUMS Lahore, the Council of Common Interests meeting in planned in Islamabad to approve the National Water Policy to ensure water-energy-food for our over 210 million is well governed.”Dr Zakir Hussain, Principal Scientific Officer, Pakistan Agricultural Research Council said“Pakistan’s agriculture is increasingly vulnerable to the vagaries of climate change. Improving farmers’ resilience to climate change requires more efficient use and equitable distribution of irrigation water, agricultural insurance to protect farmers against losses, and support from the government in adopting climate-smart agricultural practices.”
Dr Abubakar from the Centre of Water Informatics and Technology, LUMS talked about how technology can be usedin agriculture for efficient water management. He also stressed the need for industry workingwith academia to find solutions, using Nestlé-WIT relationship as a model. The two partners are working on smart soil sensors that can help farmers to reduce water usage in agriculture and also avoid crop stress due to over and under irrigation.